Virginie Molina Precioso

A graduate of a DU in Fashion, Luxury & Lifestyle as well as a Master's degree in Web Project Management, my adventure began in a press office specializing in cosmetics, where I held the position of Press Officer and later Social Media Manager for 5 years.

Under my initiative, the agency embraced the digital shift with the launch of Instagram and Facebook pages. I was personally responsible for creating visual and editorial content for nearly 3 years. This led to a new business activity for the company, which now handles the development and content creation on social networks for its clients. Leading a team of 3 people (production manager, graphic designer, assistant), we create visuals (dedicated photoshoots, illustration visuals) and implement a tailored editorial strategy.

In 2019, I also began a freelance career. My first client was @ComoKitchen, a brand new "dark kitchen" restaurant concept, exclusively for delivery or takeaway. I was entrusted with the brand's storytelling, and the launch and daily management of its social networks. Working with a professional photographer, we also worked for the brands Shaka Poke (@shaka_poke), Brooklyn Brewery (@brooklyn_brewery_france) & Bowly Poke (@bowlypoke), in addition to Como Kitchen (@como_kitchen).

Since then, I have created my own digital communication agency @sonj_communication with Charlotte Molina Precioso, my sister and business partner. We offer our services as Community Managers & Content Creators to brands looking to develop or simply create their digital strategy on social media.

We're off to a flying start, managing the communication strategy and content creation for a brand new brand: @OrganicBOXcolor !

Feel free to take a look at the work we've done for this lovely natural brand 🌿.