Freelancer profile translated to English.
Back to original languageAbout Virginia
Did you click because you were curious about 366 or because you know that the work of a good copywriter, especially one who is also a storyteller, needs to be paid for?
I like that. And that's why I put that figure.
That, and because behind the 6, there's a story that happened to me when I became certified as a Lego Serious Play (LSP) facilitator.
Alright.
I could tell you about my extensive experience and training, my mentors, or my satisfied clients, students, or mentees, or even my own transformation story, but that shouldn't matter much to you.
Because you, or so I understand, want to achieve your goals and be able to go enjoy your free time after a long day.
And one of the things that can help you, a lot, is having the texts for your business selling automatically, whether on your website, landing page, e-commerce, online school, emails, ads...
Also, since I sell differentiation, it wouldn't make sense to tell you the same thing as most copywriter or content writer profiles. But I will share something that is important for you to know, my purpose:
"To write so that other people with entrepreneurial and business projects can also live from it, be free, and contribute to society."
I discovered this thanks to LSP, and since I saw how powerful this methodology was for clarifying ideas that my clients struggled to express, I apply it with them.
And since I've been doing it, I can communicate much better, because there's more truth in their stories and more authenticity in the texts I write.
In short, the brand is discovered, or rediscovered, and this is a plus that I transform into words, into visibility, into connection, into sales.
If that's what you want, or if you want me to tell you the story of the 6, send me a message.
And if it's still too soon for that and you'd like to get to know me a little better, visit my website and join my newsletter.
Every week I send a transformative story with a copywriting moral.
Word of a butterfly.
English
Fluent
Galician
Fluent
French
Conversational
Spanish
Native or bilingual
Remote only
Primarily works remotely
Experience
- Virginia RomeraCopywriter, storyteller, and content writerPRESS AND MEDIAFebruary 2018 - Today (8 years and 5 months)La Coruña, SpainI help brands find their narrative, communicate it with authenticity, and turn it into more sales.For years, I worked putting words to other projects. Today, my work goes beyond writing texts:I accompany brands to remember who they are, rediscover their story, and tell it with coherence, emotion, and strategy.I work with entrepreneurs and business owners who understand that to connect, you don't need to shout louder, but speak from the essence.What I do
- Verbal identity construction.
- Creation of brand narratives aligned with identity, values, and vision.
- Design of stories that support the brand long-term (not just campaigns).
- Storytelling applied to sales: messages that connect before converting.
- Creative support to unlock discourses, ideas, and positioning.
- Strategic copywriting for websites, e-commerce, online schools...
How I workMy approach combines:- Storytelling and strategic copywriting.
- Deep listening, intuition, and questions that open turning points.
- LEGO® Serious Play® methodology, to think with your hands, organize ideas, and find clarity in the message.
I don't impose discourses.I work from what already exists, but hasn't been said yet.For whom- Brands that feel there's "something more" but can't express it.
- Companies that need a solid story before scaling their communication.
- Projects that want to sell without betraying themselves.
- For those who know that the most important thing about their project is people and that humanizing their communication is key in the AI era.
And speaking of people: I also train and transformFrom Transformer Storytelling, my live online group training, I teach how to write strategic stories that connect, position, and sell.Because words are not just written: they are trained. - Picnic Ideas FelicesCommunity ManagerPRESS AND MEDIAApril 2014 - December 2017 (3 years and 8 months)La Coruña, SpainContent and online communication strategy. Online MarketingSocial Media Marketing. SMMSocial Media: creation, management, and engagement (campaigns, contests, giveaways...). Strategies and content planning: editorial calendarsContent creation for corporate blogs. SEOOnline reputation, link building, and crisis management.Social media training (specialty: LinkedIn)Proposal preparation for private and public clients (public tenders)
- Douscents ConsultingCommunity Manager and content writingSOCIAL NETWORKSJune 2013 - April 2014 (10 months)La Coruña, SpainSocial Media and Online MarketingCreation and Management of Social Networks (Facebook, Twitter, Pinterest, Google+, Tumblr, Instagram, Linkedin, Foursquare...)Content and online communication strategy (Blog, press releases, link building, active target audience search, ...)Online reputation and crisis managementNewsletter Creation.Registration in specialized directories, forum comments,...
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