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Violette LefrançoisVL

Violette Lefrançois

Strategic Planner / Creative Strategist

€400/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Violette

With 3 years of experience in advertising, I support brands and assist agencies with their strategic challenges: tenders, brand platforms, 360° campaigns, social media strategies (from strategic positioning to post sponsorship strategy).
Fancy a coffee to discuss it all? ☕
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • à mon compte
    Strategic Planner
    November 2024 - Today (1 year and 7 months)
    Paris, France
    Brand platforms, brand positioning, advertising campaigns, digital strategy, social media strategy, benchmarking, target audience analysis, strategic recommendations: I help brands create listening conditions with their target audiences across all communication channels.
  • Romance
    Strategic Planner
    September 2023 - September 2024 (1 year)
    Paris, France
    Winning tenders, strategic presentations for Intermarché, Deliveroo, Darjeeling, and others, inspiration documents for the agency, target audience analysis, brand positioning, creative briefs.
  • DDB
    Social Media Strategic Planner
    September 2024 - December 2024 (4 months)
    Paris, France
    For Samsung France: social media strategies, creative briefs, reporting, trend monitoring, influencer strategy

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Education

  • Master 2 planning stratégique et stratégie des marques
    Sub de Pub
    2024

Skill set

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