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Description

Consultant in strategy, forward-looking approach and business model transformation. Strategic Pivot.

Specialized in the economy of (decarbonized) transport, market analysis and national and international benchmarking.

Audit and evaluation - Continuous improvement plan

CSR Approach

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Lyon (up to 50km)

BERGMÁL
Founder & Consultant – Mobility Economics
CONSULTING AND AUDITS
January 2020 - Today (6 years and 5 months)
Lyon, France
Consulting firm specializing in the analysis of transport systems, public policy evaluation, and the development of mobility sectors.
▸▸ Co-direction of a national study on the structuring of the professional cycling sector
▸ Economic analysis of the cycling sector in the Île-de-France region: actors, jobs, socio-economic, health, and environmental impacts
▸ Cycling economy strategy for the Lyon Metropolis 2026–2032: diagnosis, governance models, impact indicators
▸ Comparative analysis France / Netherlands – Dutch Cycling Embassy – Desicio Conseil (2024)
▸ Consortium for the analysis of usage & pricing strategy for Vélib' – Syndicat Autolib' Vélib' Métropole (2024–2025)
▸ Support for a cycling reindustrialization project – €50 million budget, complete production (2024)
Clients: ADEME, Île-de-France, Lyon Metropolis, Nextbike, Egis, Indigo
Transport Sustainable Mobility Communication Strategy Business Strategy Impact Measurement
CARA – European Cluster for Mobility Solutions
Vice-President – Cycling & Micromobility
TRANSPORTATION
January 2021 - Today (5 years and 5 months)
Lyon, France
▸ Coordination of 450 companies within 6 transport sectors (automotive, cycling/micromobility, rail, water, cable, bus)
▸ Steering of multi-stakeholder strategic committees: local authorities, intermunicipal structures, industrialists, academics
▸ Development and monitoring of national and European collaborative projects
A network-based approach to all mobility systems
Market Research Market Entry Strategy Political Communication Public Policy Industrialization
France Vélo (CA) & Trésorier AAVP
Administrator – Economic Cycling Sector
TRANSPORTATION
June 2023 - Today (3 years)
▸ National representation of the economic cycling sector
▸ Working groups: Employment & training, Digitalization, Women's place in the cycling economy