Vincent Ledru

I support companies (SMEs) in the development of their brands and their turnover in large retail.

The expertise and experience I can bring to your business:

1. Commercial strategy and business plan construction: assortment strategy, pricing strategy, promotional plan, channel & customer strategy, definition and monitoring of performance indicators

2. Management of negotiations with national and central purchasing offices: 3net/4net, CGV, CPV

3. Activation and management of key accounts, coordination with the sales force

4. Effective prospecting thanks to long-standing penetration with major French distributors (particularly strong penetration in SCAS Leclerc).

5. Management and reporting of performance indicators and commercial budgets

How?

- Long-term commitment

- Occasional assignments

- Replacements

- Tailor-made consulting or coaching

Looking forward to discussing how we can grow your sales together.