Freelancer profile translated to English.

Description

Looking for a senior marketing director without a permanent hire?

With 20 years of experience in B2B and B2C marketing, I support SMEs and mid-cap companies aiming to accelerate their growth with immediately operational expertise - and AI as a performance driver.

What I bring concretely:

→ +150% of target achieved on a crowdfunding campaign

→ +50% LinkedIn community growth over 12 months

→ -20% catalog costs through process optimization

→ +15% average SEO visibility on redesign projects

My specialty: AI-Augmented Marketing — a daily and documented practice (marketing-ia.info), not a sales pitch. Certified Google AI, Commanders Act TMS, Eskimoz SEO.

I work as an employed consultant, in the Île-de-France region or fully remote.

Immediately available for missions of 3 to 12 months.

Have a project to accelerate? Contact me directly.

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Évry (up to 50km)

Freelance
Senior Consultant in AI-Augmented Marketing
DIGITAL AND IT
June 2025 - Today (1 year and 2 months)
Évry, France
- Audit of existing marketing processes and strategy for optimization.
- Marketing strategy and operational action plan.
- Management and leadership.
Operational Marketing Marketing Strategy AI-Augmented Marketing
Azeka
E-marketing Project Manager
PUBLISHING
November 2024 - June 2025 (7 months)
Évry, France
- Orchestration of the 360 marketing strategy (print mail, e-mailing, landing pages) for subscription growth (Le Revenu, 60 Millions de Consommateurs).
- Redesign of the press website Ombres & Lumière (OCH): restructuring of the sitemap, improvement of the user journey, and WordPress integration.
- Conception and launch of a crowdfunding campaign on Ulule — target achieved at 150%.
Marketing Strategy Conception / Copywriting Operational Marketing
Alléa
Marketing, Communication & Digital Project Manager
DIGITAL AND IT
September 2022 - October 2024 (2 years and 1 month)
Chartres, France
- Definition and management of B2B acquisition campaigns: qualified lead generation.
- Digital transformation: complete website redesign (reduced bounce rate) and intranet creation.
- Content animation (webinars, social networks) and management of presence at trade shows (booth, incentives).
- Management of responses to strategic tenders - 5 contracts won.
- Key result: +50% growth in the LinkedIn community through a targeted content strategy.
B2B Community Management Marketing Strategy Operational Marketing