Vincent Clair

I am an art director, graphic designer, and photographer specializing in creating brand identities and visual concepts. Each project has its own narrative, its unique universe, its adapted means of expression. Whether it's sports, gastronomy, fashion, culture, technology, or even independent artisans, the diversity of these universes constantly nourishes my creativity.

I support brands globally by developing their visual identity, storytelling, and communication strategy. To conceive original concepts, I always look for substance in coherence with your history, your strategy, and your positioning.

1/ Creative Strategy:

Naming

Brand Platform

Wording & Tone of Voice

Communication Pillars

2/ Art Direction - Creative:

Creative Concept

Benchmark & Moodboard

Visual Direction

Visual Identity, Logotype

Brand Guidelines

3/ Brand Identity Deployment:

PRINT: Advertising — Publishing — Packaging — Activity Report — Catalog — Sales Brochure — Signage — Flyer — Business Card

DIGITAL: Web Design — Social Media Content — Slides Design — 2D Animation & Branding — App Design — Newsletter

PHOTOGRAPHY: Corporate Portraits — Photoshoot Art Direction — Brand Content

📩 Feel free to contact me for more information. I would be delighted to chat with you via video call or over a coffee.