Freelancer profile translated to English.
Back to original languageAbout Victor
Currently Product Marketing Manager at Cleyrop, I am responsible for the Go-to-Market strategy, pricing, and the implementation of market intelligence tools to drive our product strategy.
At Doctolib, as Pricing and Packaging Manager, I orchestrated price increase campaigns, contributing to a significant rise in our annual recurring revenue, and also worked on creating new offers.
My role as a strategic planning analyst at Dassault Systèmes allowed me to develop quantitative market sizing models and analyze macroeconomic data to support strategic decision-making.
Finally, as an investor at WinEquity, I am dedicated to promoting diversity in the startup world by funding innovative companies led by women.
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- CleyropProduct Marketing ManagerSOFTWARE PUBLISHINGOctober 2023 - Today (2 years and 7 months)Paris, France- Implementation and maintenance of market, trend, and competitor intelligence tools- Implementation of best practices to provide Marketing and Product teams with actionable insights and action plans- Production of studies and recommendations on all dimensions (offer, pricing, segmentation, persona knowledge, etc.) and feeding sales & marketing tools- Implementation of tools to feed the product roadmap and prioritize feature development.
- DoctolibPricing and Packaging ManagerSOFTWARE PUBLISHINGSeptember 2022 - October 2023 (1 year and 2 months)Pricing- Responsible for price increase campaigns- Strategy definition (scope, increase amount, anti-churn policy, communication, ...) and operational implementation- Result: +€20m ARR- Freeloader regularization campaign: +€3m ARR Packaging: Responsible for new offers for health centers/radiology, pharmacies, and opticians
- DoctolibSales OpsJanuary 2022 - August 2022 (7 months)Perfect billing: Implementation and control of pricing rules in the product- Solution definition with product teams- Project scoping and management with relevant teams- Training for sales and support teams Sales cycle optimization- implementation of new processes in SF- user training- KPI definition and monitoring
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Education
- Engineering degree in Materials Science and EngineeringINSA Rennes - National Institute of Applied Sciences of Rennes2017Diplome d'ingénieur Science et Génie des Matériaux
- Master of ManagementRennes School of Business2016Master in management, International finance - market finance