About Victorien
SPORTS WRITER… AND MENTAL LOAD LIBERATOR
French
Native or bilingual
Experience
- Fabrice Tarnaud AcademyMarketing Consultant – Ecosystem Structuring & Email StrategySPORTSNovember 2025 - Today (7 months)Comprehensive strategic support for a digital golf academy.➤ In-depth analysis of the audience and their behaviors➤ Overhaul of marketing foundations and positioning➤ Alignment of the digital ecosystem (website, content, emails)➤ Website redesign focused on clarity and conversion➤ Design and writing of various email sequences (nurturing, post lead magnet, course sales)➤ Content strategy development and editorial calendar implementation➤ Redesign and clarification of offers
- Blog Tennis ConceptCopywriting – Post lead magnet email sequenceSPORTSFebruary 2026 - Today (4 months)Writing of a post lead magnet email sequence for a tennis training website.➤ Definition of the sequence objective (engagement, value ladder, conversion)➤ Structuring of the sequence (logic, timing, key messages)➤ Writing of emails focused on relationship building and conversion
- Blog Tennis ConceptCopywriting - Sales page writingSPORTSNovember 2025 - December 2025 (1 month)Writing of a sales page for the launch of a tennis training course focused on serving.➤ Audience analysis and their problems➤ Identification of barriers, expectations, and motivation drivers➤ Structuring of the sales pitch➤ Writing of conversion-oriented copywriting (benefits, storytelling, CTA)
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Education
- CopywritingLivementor2024
Certifications
- CopywritingLivementor2024