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Victor DelmasVD

Victor Delmas

Consultant MKT / gambling betting casino on&off

€500/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Victor

Specialized in consulting and marketing project management for over 6 years in the world of online and offline gambling (sports betting and poker sites, physical casino development...).

I can help you with various aspects:
- understanding the market and its players
- defining your positioning and brand image
- business development
- physical and digital marketing strategy (customer loyalty, acquisition...)
- promotions and commercial activities

I am available to discuss it with you.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Paris (up to 50km)

Experience

  • Circus
    Marketing Manager France - Circus Casino and CircusBet
    ENTERTAINMENT AND LEISURE
    September 2021 - Today (4 years and 9 months)
    For Circus Casino (8 physical casinos and a Gaming Club):
    - Definition of the overall marketing strategy
    - Deployment of promotional activities and commercial events
    - Management of marketing managers for each casino
    - Loyalty strategy
    - Agency management

    For CircusBet (sports betting site - launch planned Q4 2022):
    - Market research
    - Business Plan definition
    - Brand strategy definition
    - Definition of launch marketing actions, with the aim of recruiting our customers and finding our place in this market

    For both projects: development of synergies between physical casinos and the online gaming site, and OFF to ON actions to convert our existing customers into users of our new product.
  • JOA
    Marketing Manager JOA Royale Club
    ENTERTAINMENT AND LEISURE
    February 2020 - June 2021 (1 year and 4 months)
    Paris, France
    Definition and deployment of the marketing, digital, and commercial strategy.

    • Definition and implementation of the brand strategy.
    • Club Promotion: implementation of online and offline campaigns, public relations, business development.
    • Loyalty Strategy: definition of the loyalty system, CRM management.
    • Physical Animation: promotional operations, event management.
    • Website and social media management.
    • Agency management (creative, media, communication)
  • Gymlib
    Direct Marketing Manager
    SPORTS
    July 2019 - January 2020 (7 months)
    Paris, France
    Definition and deployment of the Account Based Marketing strategy to promote the B2B offering in the French and Belgian markets.

    • Management of Sales & Marketing alignment.
    • Implementation of dedicated marketing action plans for key accounts.
    • Expansion strategy within major client groups.
    • Identification of key events, negotiations, organization, and analysis.
    • Monitoring of indicators and processes related to Account Based Marketing.

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Education

  • Master's in Marketing & Entrepreneurship
    NEOMA Business School
    2014
    Master grande école de commerce.

Skill set (22)

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