Freelancer profile translated to English.
Back to original languageAbout Hua-Victor
No time to read it all? 👇
-> 10 years of multi-industry experience
-> Average ROAS +30% to 250% in 6 months
-> Few clients simultaneously
-> Expertise in advertising/lead gen + website conversion rate + multi-subjects (emailing, creatives, sales mechanics)
Hello,
If you are looking for both an operational expert in advertising channels and someone capable of challenging marketing/creative angles, the business dimension, and generating revenue, you are in the right place.
💡 I specialize in E-commerce, particularly through acquisition channels like Facebook / Instagram Ads, Google / YouTube Ads, and growth marketing in general.
After coaching over 10,000 companies as a Google trainer, I created an agency - Majordome Digital - with which we help over 50 clients (VSEs/SMEs or large groups) increase their online revenue.
My clients' advertising spend ranges from €1,000 to €50,000 / month.
My scope of intervention:
🧬 Audit, recommendations, and restructuring of your accounts
📈 Implementation of data analysis tools, tracking, and website/channel performance
⚡️ Launch, management, and optimization of campaigns (traffic, conversion, dynamic retargeting, new audiences, ...)
🧩 Improvement of website conversion rate
🌐 Optimizations and performance monitoring using KPIs
Some clients and partners:
👕 Ready-to-wear: Printemps, Etudes Studio, Compagnie de Californie, Girbaud
🌀 Tech: Facebook, Oracle, Shopify, Huawei
✨ Luxury: Laurence Dacade, Mercedes Benz
🥗 Food: Le Paradis du Fruit, James Bun, Fitzgerald, Vesper, La Fantaisie
🛹 Education: BSB, Sup de Pub, NEOMA, INSEEC
🛋 Decoration: Jade Design, Portobello
See you soon,
Victor
French
Native or bilingual
English
Native or bilingual
Chinese
Native or bilingual
Can work on-site
Paris (up to 50km), Dijon (up to 50km), Lyon (up to 50km), Lille (up to 50km), Strasbourg (up to 50km)
Experience
- Marithé+François GirbaudE-commerce GrowthLUXURY GOODSJanuary 2024 - April 2025 (1 year and 3 months)Paris, France- UX/UI optimization recommendations on the site to boost conversions- Customer acquisition, retention, loyalty via Meta / Google Ads- Overall E-commerce growth- Email acquisition + Automation flow setup- Tracking and conversion monitoring- Creative recommendations: marketing angles, formats, concepts
- Slimtea
On Malt
E-commerce GrowthE-COMMERCEDecember 2021 - February 2022 (2 months)Paris, France- Overall E-commerce growth- Restructuring of Google Ads / Facebook Ads accounts- Launch of acquisition, retention, customer loyalty campaigns- Sales increase through abandoned cart recovery- Social Ads content consulting and optimization- Email acquisition + Automation flow setup - Compagnie de Californie360° E-commerce SupportE-COMMERCEOctober 2020 - Today (5 years and 8 months)Paris, France- UX/UI optimization recommendations- Customer acquisition, retention, loyalty via Facebook / Google Ads- Overall E-commerce growth- Launch of emailing campaigns to boost sales- Email acquisition + Automation flow setup- Tracking and conversion monitoring
Reviews
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Education
- Master Marketing & ManagementNEOMA Business School2016Maketing, Management, Luxe, Entrepreneuriat
- Double Degree International Marketing & BusinessOxford Brookes University2014Digital Marketing, Business, Problem solving, Entrepreneuriat
Certifications
- Google Ads Search CertificationGoogle2019
- Google Ads Shopping Ads CertificationGoogle2019