Victoire Beyens

I've been a freelance brand strategist and copywriter for six years. During these six years, I've had time to hone my craft, to try to wield words like Hugo, to come up with sometimes borderline punchlines (you never know, it might work out with a misunderstanding), to tickle the pen to make brands shine with flow, to brush the keyboard in search of the perfect message.

I offer three services (brand identity, copywriting, strategy) for three ambitions.

1 I Awaken your brand

Brand Identity: brand platform, brand identity prism, positioning, baseline, storytelling, language elements. We will (re)work your identity so that your brand is the one that stands out.

2 I Reveal your difference

Whether through brand identity, copywriting, or strategy, we work on your differentiation. Your uniqueness. Your added value. Sound, effective, and always creative ideas.

3 I Engage your audiences

Communication strategy and copywriting: monitoring, target audience construction, definition of a strategic axis, development of a communication strategy (long-term or occasional) that reaches the target audience in the right place, at the right time.

They trusted me with their projects: Maison Zola, Musée Dreyfus, Agence Racines de demain, Les Impactrices, Janis média, Thierry Bruet, CESP, Cesacom, Yuka, IKKS, IMCI, Compagnons du Tour de France, Agence Trapèze, Label Note A Bene, Audiosolution, Poésie.io (Les Bonnes Feuilles), Les Caplettes de Belleville, Naval Group, 30 Japanese Chefs in Paris.

They trusted me to teach: Cesacom, IMCI, Sup de Pub, ESP, EFAP, Digital College.