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Véronique M.VM

Véronique M.

✅ Expert Press Officer I Media Training I Crisis Management

€1,200/day
2 projects
Chantilly, FR
15+ years

Average response time: 12 hours

Freelancer profile translated to English.
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About Véronique

For over 20 years, I have been an expert inPress Relations**. I support companies and institutions in **managing their public imageby connecting them with journalists to strengthen their notoriety and influence.

I also organizemedia trainingsessions to prepare leaders and elected officials to speak with clarity and impact during interviews, thus ensuring effective and controlled communication.

In parallel, I bring my expertise incrisis communicationto help my clients navigate difficult times by protecting their image and reputation.

My initial training in economics and statistics is the foundation upon which I have built my rigorous approach to projects and a personalized method.

From family businesses to large corporations, start-ups, and local authorities, I am accustomed to working for companies and institutions from diverse backgrounds.

#health #energy #training #industry #construction #agri_food...
  • French

    Native or bilingual

Can work on-site
Chantilly (up to 50km), Lyon (up to 50km), Lille (up to 50km), Marseille (up to 50km), Caen (up to 50km)

Experience

  • Presstance
    General Manager
    CONSULTING AND AUDITS
    January 2004 - Today (22 years and 5 months)
    Chantilly, France
    Press Relations
    Since 2004, I have been managing Presstance agency, a press relations expert firm, which I developed to support companies and institutions in their communication strategy.
    With in-depth expertise in the French media landscape,I collaborate with journalists from all backgrounds– from local press to major national media – to enhance my clients' news and maximize their visibility.

    My goal is toensure impactful and tailored media presencefor each project, whether it's securing coverage in leading publications like Le Parisien, Les Échos, Ouest France, or highlighting my clients in television reports on France 2, France 3, BFM, or interviews on Europe 1.

    ➡️ A contact list of14,000 media outletsand **40,000 journalists**, including **2,900 regional media outlets**.
    ➡️76% of clients renewtheir support missions annually.
    ➡️3 clientsloyal for over 20 years.
    ➡️ **5 media and digital monitoring tools**.

    Media Training
    I regularly coach spokespersons from companies and institutions through personalized media training. My objective is toprepare them to speakclearly, convincingly, and in line with journalists' expectations, while effectively managing stressful situations or sensitive interviews. I teach specific techniques for answering difficult questions, structuring a compelling message, and mastering the image conveyed in the media.

    Sensitive Communication Management
    I define the most appropriate communication strategy for a crisis when it occurs to protect my clients' reputation.
    Media Training Crisis Communication Media Monitoring Communication Strategy Press Relations
  • Semoise
    Communications Director
    PUBLIC SECTOR
    January 1994 - January 2004 (10 years)
    Beauvais, France
    Responsible for communication, press relations, and public relations. In charge of promoting the territory. Valuing businesses and the local economic fabric. Territorial marketing.
    Press Relations Public Relations and Influence Inauguration Organization Institutional Relations

Reviews

5.0

Out of 2 ratings

AymericA

Aymeric

AXIO DEVELOPPEMENT

Reviewed on 7/1/2025

I had the pleasure of being supported by Veronique and I highly recommend her guidance. She demonstrates great listening skills, quickly grasps the issues, and asks the right questions. What I particularly appreciated was her ability to challenge habits with great finesse, without ever offending or imposing. She manages to bring about key realizations with tact and kindness. Her approach is concrete, structured, and above all action-oriented: the plans she proposes are clear, relevant, and immediately actionable. A real added value for any company seeking strategic clarity and operational efficiency. Thank you Veronique for this valuable support!
D

Dve

la broche

Reviewed on 2/6/2025

I can only recommend Veronique and her team following our first mission with her for our company. It consisted of writing a press release and contacting as many diverse journalists/media as possible to relay crucial information that had just been released about our company. All within a rather short timeframe. Veronique was both very responsive in the quick setup of the mission and effective in its execution. Her media contacts (20 years of experience) worked as promised, as we managed to get featured on BFMTV national, which was one of the major objectives of the mission. The prices charged are, in my opinion, totally justified considering the concrete results we obtained for our company in terms of turnover. The investment was largely reimbursed. Thank you to Veronique and her entire team, especially Carine.

Recommendations

AC
Marie-Caroline CurtMC
LM
+2
Anthea Claux and 4 other people have recommended Véronique

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Education

  • Master's in Economic Policy
    Université Panthéon Sorbonne
    1992
  • DESS in Economic and Social Information
    Université Panthéon Sorbonne
    1993

Skill set

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