About Véronique
French
Native or bilingual
Experience
- PresstanceGeneral ManagerCONSULTING AND AUDITSJanuary 2004 - Today (22 years and 5 months)Chantilly, FrancePress RelationsSince 2004, I have been managing Presstance agency, a press relations expert firm, which I developed to support companies and institutions in their communication strategy.With in-depth expertise in the French media landscape,I collaborate with journalists from all backgrounds– from local press to major national media – to enhance my clients' news and maximize their visibility.My goal is toensure impactful and tailored media presencefor each project, whether it's securing coverage in leading publications like Le Parisien, Les Échos, Ouest France, or highlighting my clients in television reports on France 2, France 3, BFM, or interviews on Europe 1.➡️ A contact list of14,000 media outletsand **40,000 journalists**, including **2,900 regional media outlets**.➡️76% of clients renewtheir support missions annually.➡️3 clientsloyal for over 20 years.➡️ **5 media and digital monitoring tools**.Media TrainingI regularly coach spokespersons from companies and institutions through personalized media training. My objective is toprepare them to speakclearly, convincingly, and in line with journalists' expectations, while effectively managing stressful situations or sensitive interviews. I teach specific techniques for answering difficult questions, structuring a compelling message, and mastering the image conveyed in the media.Sensitive Communication ManagementI define the most appropriate communication strategy for a crisis when it occurs to protect my clients' reputation.
- SemoiseCommunications DirectorPUBLIC SECTORJanuary 1994 - January 2004 (10 years)Beauvais, FranceResponsible for communication, press relations, and public relations. In charge of promoting the territory. Valuing businesses and the local economic fabric. Territorial marketing.
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Education
- Master's in Economic PolicyUniversité Panthéon Sorbonne1992
- DESS in Economic and Social InformationUniversité Panthéon Sorbonne1993