Freelancer profile translated to English.
Back to original languageAbout Veronika
The design of a brand is one of the most important factors in arousing interest in its target audience. For me, a well-founded, intelligent design that matches the product, the service, and the company's attitude is important. I will take your brand to the next level and make it more visible.
Keywords such as high design level, customer-oriented, conceptual thinking, goal-oriented work, and very good IT skills form the basis of my design activities. I am a positive person who thinks along with every project and provides quick, targeted relief for my clients.
German
Native or bilingual
English
Conversational
Can work on-site
München (up to 50km)
Experience
- ONEMAK
On Malt
Graphic DesignNovember 2022 - December 2022 (1 month)I designed a logo redesign, business cards, and DIN A4 folders for Markus Auer. The existing design was taken into account, yet the design was also further developed overall in this process. The business cards and folder now feature design elements that can be stylistically derived from the logo's pictorial mark. I also rethought the existing slogan of Markus Auer in this process and re-wrote it with the client. - FreiberuflichFreelancer | Brand DesignerCULTUREFebruary 2018 - Today (8 years and 4 months)
- Komma Consulting GmbHArt DirectorCULTUREApril 2016 - December 2017 (1 year and 8 months)In my area of responsibility, I independently and successfully implemented all classic tasks of an Art Director. In the disciplines of online, offline, and "brand in space," my tasks included:📣 Development of creative core ideas and campaign strategies📣 Development of communication concepts📣 Development of cross-media campaigns📣 Participation in presentations of campaign concepts to clients📣 Design and implementation of the developed media and measures in all channels📣 Supervision of photo shoots📣 Final artwork, production control, and print approval📣 Onboarding of new colleagues and freelancers📣 Conducting discussions with potential service providers and suppliersI provided design support for the following clients in various projects at Komma Consulting:PwC, Allianz, KW AG, Süddeutsche Zeitung, Allplan, BMW, Messe München, KUKA, Komma Consulting, Saint Clouds/I WANT YOU NAKED
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Education
- Visual Communication (Focus on Graphic Design)Kunsthochschule Kassel2011Visuelle Kommunikation (Schwerpunkt Grafik Design)
- Erasmus Semester, Graphic DesignUniversity of Art and Design Helsinki (TAIK now Aalto)2009Erasmus Semester, Graphic Design