About Verónica
Spanish
Native or bilingual
English
Fluent
Experience
- CX PlusAI Consultant for BusinessCONSULTING AND AUDITSJune 2025 - Today (1 year and 2 months)Madrid, SpainI leadreal AI adoption projectsin companies, from strategic diagnosis to use case design and operational implementation.I have coordinated **over 60 innovation projects in public programs**, ensuring traceability, regulatory compliance, and defensible deliverables.I designproprietary AI maturity methodologies adapted for SMEs, integrating governance, the European AI Act, and real operational criteria.
- GurangAI Consultant for Marketing and AutomationCONSULTING AND AUDITSMay 2024 - Today (2 years and 2 months)Kingdom of Spain, SpainI work with SMEs integratingartificial intelligence into marketing processesand lead generation.I design processes and automations, optimize funnels, andtrain teamsin the strategic use of generative AI applied to content, communication, and productivity.I have developeduse casesin email marketing, CRM automation, and sales process improvement, combining strategic vision with **measurable results-oriented execution**.
- Ayrel AssistantsCo-founder | AI Product DesignRETAIL (SMALL BUSINESS)September 2022 - May 2024 (1 year and 8 months)Madrid, SpainI co-founded a startup focused onAI-based assistantsfor businesses.I led the **application design**, use case definition, and positioning strategy.I participated in initial implementations and the creation of training materials.Project selected for an **entrepreneurship program**.
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Education
- Higher Technician in creativity in digital environments, MarketingInternational Marketing [IM]2019Técnico Superior en creatividad en entornos digitales, Marketing
- Inbound Marketing Certification, MarketingHubSpot Academy2019Certificación en Inbound Marketing, Marketing