Vauthelin Larissa

I had the opportunity to work at DNA in Strasbourg as a graphic designer and web designer.

A rich and versatile experience, serving a recognized regional media outlet, where I was able to work on a wide range of communication materials, both print and digital.

My role: to imagine and design clear, impactful, and coherent visuals, in direct connection with the newspaper's editorial identity and its advertisers' needs.

My main tasks:

• Creation of press ads for the print edition

• Layout of magazines, particularly Les Saisons d’Alsace

• Design of informative and attractive infographics

• Production of web animations and visuals for the newspaper's website

• Design of advertising inserts for social media

This assignment allowed me to juggle the demands of print and digital, while respecting tight deadlines and precise technical constraints.

I strengthened my mastery of Adobe Suite tools, while developing an approach focused on readability, ergonomics, and visual effectiveness.

Working for a media outlet like DNA also means learning to get to the essentials: capturing attention quickly, without ever sacrificing graphic quality.

I had the opportunity to collaborate with the Temps Fort agency on several freelance projects.

Beyond the deliverables, it was above all a relationship of trust and listening that was established – with the agency team, of course, but also with the end clients.

Each assignment was an opportunity to co-create visual communication that makes sense, and above all, that truly serves the objectives of the companies supported.

Specifically, I was involved in:

• Creation or redesign of visual identities (logos, graphic charters)

• Various print materials: flyers, posters, brochures, catalogs, portfolios

• POS display elements to enhance in-store presence

• Digital materials such as newsletters, web design, or graphic animations

The idea was never to "just produce a pretty visual," but rather to create concrete tools that allow clients to strengthen their image, capture attention, and sometimes even gain new customers.

Each piece created – print or digital – became a real lever for visibility and business. And that's what makes this type of collaboration so rewarding.

This is what I love about this profession: using my skills to tell a story, reach an audience, and make a project shine.

I had the opportunity to collaborate with Luence, a social enterprise agency based in Strasbourg, committed to professional inclusion through an adapted company.

As a web designer, I worked in tandem with a developer to design the mockups for their clients' websites. The goal: to offer more modern, intuitive, and accessible interfaces, while respecting each client's identity.

I created all the mockups in Photoshop, with particular attention to user experience (UX/UI), content readability, and visual balance.

The result was very positive: the client approved the mockups on the first proposal, proving that the redesign was well aligned with their expectations. The new version of the site improved navigation, modernized the image, and increased visibility.

This project allowed me to practice a collaborative approach, combine graphic design and digital strategy, and contribute to a meaningful mission.