Varuna Perera

Increased company revenue by 5x within the first few months by optimizing online sales channels and digital initiatives. Expanded online sales and brand awareness in the GCC region through targeted marketing campaigns. Created digital strategies and content to enhance online presence and align with company goals. Utilized data analytics for trend forecasting and strategic planning. Boosted sales by partnering with Amazon, Noon, and Namshi. Managed UGC, branding, events, and PR to strengthen brand loyalty. Supervised all digital operations for seamless integration and performance. Recruited, trained, and managed the digital team. Implemented strategies for rapid brand growth and increased regional sales. Directed B2B sales, establishing and nurturing business client relationships.

Successfully planned, executed, and optimized comprehensive digital campaigns, including online advertising, social media, SEO, and website strategies. I played a key role in the successful launch of new products through strategic digital communication, fostering awareness and driving customer acquisition. I effectively managed agency relationships, budgets, and schedules, while collaborating with cross-functional teams and external partners to achieve brand objectives. My data-driven approach led to increased customer engagement, enhanced ROI, and continuous growth in traffic and conversions across various digital platforms. Additionally, my leadership and mentorship ensured a high-performing and collaborative digital team, driving impactful results for the company's bottom line.

With over 6 years experience Head of Digital Marketing and Digital Media Specialist at Finetech Consultancy, a