About Vanessa
French
Native or bilingual
English
Fluent
Spanish
Basic
Italian
Basic
Experience
- What1000Business Analytics Expert (Owner)CONSULTING AND AUDITSAugust 2017 - Today (8 years and 9 months)Saint-Nazaire, France⣠TrainingAnalytics approach, getting started and/or advanced training on Analytics and Web Marketing tools.⣠AuditVerification of data integrity, tagging quality, and tool configuration.⣠ImplementationDefinition of KPIs, Analytics tagging (tags, datalayer), dashboards.⣠SupportAnalysis and recommendations, coaching, delegation to strengthen your teams.
- Plan BDigital Marketing DirectorE-COMMERCEOctober 2016 - July 2017 (9 months)La Baule-Escoublac, France⣠Development and implementation of digital strategies for the client portfolio⣠Expert in Google products (AdWords, Analytics, ...)⣠Web Analytics Expert (Google Analytics, GTM, Commanders Act,...)
- Digital and Co / DigitalKeysDigital Marketing DirectorE-COMMERCEJanuary 2014 - September 2016 (2 years and 9 months)Paris, France⣠Development and implementation of digital strategies for the client portfolio and the agency⣠Client account support, monitoring, and development⣠Team management⣠Expert in Google products (AdWords, Analytics, ...)⣠Training activities in Web Analytics and Web Marketing in generalâ Achieved "Google Partners" statusâ Creation and development of the agency's Web Analytics department
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Education
- Commanders Act CertificationsCommanders Act2016Modules TagCommander & MixCommander
- Mazeberry CertificationMazeberry2014