Freelancer profile translated to English.

Description

Do you want to boost your company's online visibility, improve user experience, and generate more sales on your e-commerce sites? I will support you with a strategic and operational approach.

I work on various missions: website creation and optimization, SEO strategy, multichannel marketing campaigns, content marketing, and e-commerce. My goal is to provide you with professional follow-up and measurable results at every stage.

Contact me to discuss your needs and define together the best digital strategy adapted to your project.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

Le Cèdre Rouge
E-commerce Manager, Digital Marketing Content
E-COMMERCE
October 2021 - March 2025 (3 years and 5 months)
Paris, France
**Newsletter**: creation of a 360 editorial calendar, writing, proofreading of final proofs, and scheduling of dispatches.
**E-merchandising**: optimization of product catalogs, homepage, and implementation of effective promotions to improve user experience.
Completefunctional testingof the new e-commerce site (Magento 1 to Magento 2), ensuring compliance with specifications and optimal user experience.
*Management of various digital projectsand content strategy (website, social networks, emailing campaigns) to achieve brand awareness and sales objectives.
**Data analysis**: sales performance, newsletters, and social media posts (Google Analytics, Google Search Console, Looker Studio, Meta Business Suite).
Performance **reporting**, competitive intelligence, and benchmarking.
*Management and optimizationof the Magento site: creation of landing pages, improvement of product catalogs, management of the homepage and promotions to optimize customer experience.
**SEO and marketing writing**: articles, texts for landing pages, product descriptions, marketing materials, and media management.
**Social media management**: Instagram, Facebook, and Pinterest.
Mobilier de France
Digital Manager
RETAIL (SMALL BUSINESS)
March 2025 - October 2025 (7 months)
Créteil, France
**Management and optimization of the PrestaShop site**, monitoring technical developments and UX/UI.
*Campaign management(SEA, Social Ads) and billing.

*Natural referencing(SEO), local listing management.
**E-reputation monitoring**, management of customer review collection tools, and assistance to local teams.
Implementation ofemailing and marketing automationcircuits.
*Website traffic monitoringand campaigns with analytical tools, social media strategy, and UGC content optimization.

*Project management& technological watch.
Freelance
Website Creation and SEO Strategy
January 2021 - Today (5 years and 7 months)
*Creation and optimizationof web content on WordPress.
Keyword strategy / search intent.
Design of an **intuitive architecture**.
**SEO content writing**.
Recommendations for actions to **optimize sales**.
Creation of **SEA campaigns**.
> Use of WooCommerce, Divi, Google Analytics, Google Search Console, SEMRush, Ubersuggest...
> Websites: Magnifiquemama.fr, robertsonhunterstewart.com, studio-alchimies.ch, madoulacreation.com