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Valérie BarjotVB

Valérie Barjot

Expert in Marketing & Event Communication

€450/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Valérie

At your disposal to make your event happen!

After many years serving prestigious companies, I embarked on the entrepreneurial adventure in 2023 with project support, notably for Jardins, jardin in marketing and communication.


🙌 Before 2023, I successfully managed prestigious events such as the BFM Awards, the BFM Patrimoine Summit, and Impact PME for the Altice Media and BFM BUSINESS group.

During these collaborations, I demonstrated my expertise in event production, from conception to execution, including coordination and project management. I worked with multidisciplinary teams, including creatives, technicians, and external service providers, to ensure the success of the events.🗝️

I would be delighted to put my skills and experience at the service of your company/agency/startup to design and execute innovative and impactful events. 📁👩‍🎨📝 My know-how, organizational skills, rigor, and creativity are essential assets to meet your expectations.

So if you think you need me to develop your project, if you have a little time to chat, if you are overwhelmed with many projects to manage, don't hesitate, call me 😊


Strengths
✔️Experience: 25 years in communication and events
✔️Strong interest in brand strategies, with a taste for culture, audiovisual, Tech, and social media
✔️Very good ability to develop a strategic vision
✔️Very good analytical and synthesis skills
✔️Very good work and team organization skills
✔️Soft Skills and polished presentation
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Jardins, jardin
    Jardins, jardin festival event for garden and landscape experts
    ENVIRONMENTAL
    November 2023 - June 2024 (7 months)
    Paris, France
    Promotion of the Jardins, jardin event in the park of Villa Windsor for its 20th edition.

    Coordination, management, and follow-up of exhibitor and visitor promotion actions, including direct marketing, media plan, exchanges, partner animations (social media and emailings), identification and operational follow-up of partners, redesign and referencing of the website, content and social media animation, analysis of impacts on target audiences, enrichment and updating of exhibitor and visitor databases.
    Communication Social Media Project Management Customer Relationship Management (CRM)
  • InfoPro Digital
    Marketing Communications Manager
    PRESS AND MEDIA
    February 2023 - April 2023 (2 months)
    92160 Antony, France
    - JdC Garden Trends (Marseille). organization of conferences, updating communication tools, creation of visitor invitations, management of press accreditations in coordination with the press agency...

    - Launch of Direct Sourcing toys & games (Amsterdam): creation of communication tools, website, sales brochure, emailing. LinkedIn account management. Organization of webinars. Implementation of an SEO audit and an Adwords campaign
    Communication Marketing Social Media Content Production
  • BFM BUSINESS
    Organization of B2B Events and Trade Shows
    PRESS AND MEDIA
    February 2018 - November 2022 (4 years and 9 months)
    2 Rue du Général Alain de Boissieu, Paris, France
    Organization, production, logistics, and profit optimization of BFM BUSINESS events.

    Responsible for defining event production budgets, sourcing service providers, and negotiating prices. The "Sommet BFM Patrimoine" is a unique event bringing together all wealth management experts: portfolio management/real estate companies, insurance companies, and custodian banks, digital third-party tools, regulators, law firms/notaries. About a hundred exhibitors, conferences, workshops, training sessions, and the BFM BUSINESS TV set throughout the day.

    IMPACT PME, in partnership with CPME, BFM BUSINESS organizes the trade show that gives a voice to SMEs. Business owners of VSEs-SMEs, mid-sized companies, startups, institutional representatives, business acquirers, project leaders. More than 70 experts in consulting, management, human resources, logistics. Over 50 speaking slots: plenaries, major debates, conferences, workshops, pitches. Political figures and the BFM BUSINESS TV set relocated for the event from 9 am to 6 pm.

    BFM AWARDS, the ceremony celebrating managers and companies that symbolize the best of the French economy during a gala dinner under the Louvre Pyramid.
    Event Organization Project Management Content Creation Strategic Partnerships Production Management Budget Management

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Education

  • Stylism, pattern making
    Atelier Chardon Savard
    stylisme, modélisme

Certifications

  • Digital Marketing: Grow Your Online Customer Base
    Livementor
    2023

Skill set (26)

Categories