About Valentin
French
Native or bilingual
Spanish
Native or bilingual
English
Fluent
Experience
- MarsatworkWeb Marketing DirectorDIGITAL AND ITSeptember 2017 - April 2020 (2 years and 7 months)Marseille, FranceAssisting clients in defining and executing their digital strategy.Complete audit of existing systems, advice, and media recommendations tailored to business objectives.Operational management of Social, Search, Display, Emailing & Lead Generation campaigns.Continuous optimization and strategic recommendations based on KPI analysis and measured performance.
- MyWombatAI Automation & Web Marketing ExpertDIGITAL AND ITMarch 2020 - Today (6 years and 5 months)Marseille, FranceI assist my clients in designing and optimizing their digital strategies, combining marketing expertise with automation/AI technologies.Audit & Consulting: strategic analysis, media recommendations, and optimization of digital ecosystems.Marketing Activation: operational management of Paid campaigns (Search, Social, Display, Video), with a solid track record on Google, Meta, LinkedIn, TikTok & more.Automation & AI Agents: implementation of intelligent workflows, specialized agents, and custom systems to boost productivity and marketing performance.Tech & Data: deployment of tracking plans, Analytics integration, dashboard creation, and data-driven management.Digital Creation: web development, visual identity, and graphic variations adapted to business needs.Clients supported: VSEs/SMEs, Large Accounts, Agencies & Advertising Sales Houses.
- EkstendDigital Account Manager & Mobile ExpertDIGITAL AND ITJune 2013 - August 2017 (4 years and 2 months)Marseille, FranceClient portfolio management: guarantor of the digital communication strategy and adherence to business objectives.Media recommendations: selection and activation of online strategic levers (Display, Emailing, Affiliation, SMO, RTB).Media planning & buying: negotiation and space buying, selection of media and advertising formats, prospecting and placement optimization.Management & reporting: campaign design, programming, and monitoring, continuous optimization, detailed reporting, and advanced analysis.Team coordination: management of creative, technical, and external partner resources.Monitoring & innovation: tracking technological developments and integrating best digital practices.
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Education
- Bachelor's Degree in International BusinessInstituto Tecnológico y de Estudios Superiores de Monterrey - Toluca (Mexico)2010
- Bachelor in International ManagementKedge Business School - Marseille2011