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Valentine LejeuneVL

Valentine Lejeune

Marketing & Communication Manager

€300/day
Genève, CH
8-15 years
Marketing
Communication Strategy
Brand Positioning
Web Marketing Strategy
Content Marketing

Average response time: 1 hour

Freelancer profile translated to English.
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About Valentine

Marketing and communication expert with over 8 years of international experience (Europe & Australia), I support companies, associations, and brands in creating, developing, and promoting their identity through high-impact multichannel strategies.

My skills:
  • Development and implementation of global marketing and communication strategies
  • Creation of brand content: texts, visuals, storytelling, social media
  • Digital campaign management (SEO, social media, e-mailing, programmatic advertising)
  • Development of media and influencer partnerships
  • Project management: coordination, KPI tracking, budget, reporting
  • Press relations & corporate communication
My added values:
  • A strategic vision focused on brand consistency and growth
  • A scientific background (Master's in Biotechnology Engineering) combined with a creative, human, and results-oriented approach
  • Hybrid experience across B2B, B2C, NGO, and luxury sectors
  • Strong ability to manage complex projects from A to Z
My professional achievements:
  • Generated over $1 million in revenue for leading commercial clients in the food and energy sectors
  • Raised over $5 million in donations for national and international NGOs

I am based in Geneva – available for remote or in-person assignments.

  • French

    Native or bilingual

  • English

    Native or bilingual

  • Italian

    Conversational

  • Spanish

    Conversational

Can work on-site
Genève (up to 50km)

Experience

  • Everyday Studio / ELAA / Om & Beyond Retreats
    Marketing & Communication Manager
    September 2024 - Today (1 year and 9 months)
    Genève, Switzerland
    Responsibilities:
    • Design and implementation of communication, digital, and marketing strategy
    • Market research, competitive analysis, customer segmentation and analysis
    • Development of strategic internal and external partnerships, including influencers
    and media
    • Creation of multimedia and multichannel content
    • Management and engagement of communities across all social networks
    • Identification, monitoring, and management of key performance indicators (KPIs)
    • Website development and creative content writing
    • Press relations (PR) management
    • Optimization of internal project management platforms, SEO, and CRM platforms
    Marketing Communication Content Marketing Communication Strategy Social Media
  • Films Préventifs & Créatifs
    Communication Manager
    CIVIC AND SOCIAL ORGANIZATIONS
    October 2023 - August 2024 (10 months)
    Genève, Switzerland
    Preventive & Creative Films - Award-winning non-profit organization dedicated to creating audiovisual projects on societal issues affecting younger generations.


    Responsibilities:
    • Development of marketing and communication strategies
    • Management of key stakeholder and public relations
    • Design of awareness and marketing campaigns targeting new markets and potential partners
    • Organization of screenings and awareness events in public and private educational institutions
    • Scriptwriting and briefing to present the association's mission and objectives to potential partners and donors
    • Creation and implementation of communication tools and templates
  • The Collective Org
    Account Manager
    January 2020 - January 2023 (3 years)
    Brisbane, Australia
    The Collective Org - Marketing agency specializing in customer acquisition campaigns for leading brands, generating over $1 billion in revenue for their clients.


    Responsibilities:

    • Generated over $2 million in revenue for leading national brands in the renewable energy and food sectors
    • Design and deployment of marketing, communication, and business strategies aimed at developing growth and strengthening brand identity
    • Management of international and cross-functional teams and close collaboration with management and stakeholders to ensure strategic project coherence
    • Creation and management of content for social media
    • Competitive intelligence and development of a quarterly quality plan
    • Management of the employee recruitment, onboarding, and training process
Check out Valentine's experience

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Education

  • Master's Degree in Biotechnology Engineering
    Sup'Biotech
    2017
    Majeure en Marketing Mineure en Cosmétique Mention très honorable avec les félicitations du Jury
  • Evolving Leadership Program
    TMSG
    2022
Check out Valentine's education

Skill set

Customer Relationship Management (CRM)
Go-to-Market (GTM) Strategy
Marketing Analytics
Marketing and Communications Planning
Digital Marketing
Customer Segmentation and Analysis
Agile Project Management
Talent Management and Employee Development
Product Launch Strategy
Business Plan Development
Competitive Intelligence
Growth Strategy
Market-Entry Strategy

Categories