Valentine Fours Guerin

🧰 In 2016, after 10 years in sales, I returned to my studies and obtained a Bachelor's degree in Marketing Communications. I immediately started working as a freelancer in Digital Marketing because I enjoy helping VSEs and startups to establish themselves, grow, learn to communicate effectively, highlight the right sales arguments, etc. I like solving problems and through various missions and my experience, I always have the opportunity to do so.

🎯 Through my marketing actions, I have been able to gain visibility and generate buzz around the companies I have promoted. Furthermore, I have helped them structure their products, as well as their offers to both B2B and B2C audiences.

💁‍♀️ Autonomous, rigorous, and proactive, I know how to build and manage a project from A to Z, taking into account various constraints: time, money, resources, deadlines, etc. With a great ability to adapt, I have been able to take on very diverse subjects for companies in multiple sectors.

👉 Creation & Management of internal projects: product creation from A to Z: positioning, pricing, offers, marketing, product sheet creation, creation of related content (graphics, copywriting, infographics, tutorials, flyers, sales brochures, etc.)

👉 Internal communication strategy: creation, implementation, management of sales and production processes, distribution of internal deliverables, creation of guidelines & tutorials for different departments, etc.

👉 External communication strategy: creation & management of social media, creation of graphic content and copywriting, creation and management of mailing campaigns, etc.

👉 KPIs & Feedback: all actions must be tracked and analyzed to understand their impact on the business and its target audience.