About Valentine
English
Fluent
Spanish
Conversational
French
Native or bilingual
Experience
- Agence Pilot'inArt Director - Lead DesignDIGITAL AND ITSeptember 2019 - March 2026 (6 years and 6 months)Lyon, FranceArt Director Lead Design — Pilot’inI contributed to structuring and evolving the agency's design offering by combining creative rigor, strategic vision, and operational efficiency, serving brands seeking coherence and impact.🔹 Management & SupervisionSupervising and supporting a team of 3 art directorsContinuous improvement of creative quality and deliverable consistencyStructuring design processes to streamline production and reduce back-and-forthDeveloping design services, with increased perceived value of projects🔹 Branding & CreationDesigning complete visual identities, built to last and deploy easilyCreating coherent graphic systems (logotypes, palettes, charters, guidelines)Producing custom illustrations to enhance brand uniquenessHarmonizing visual universes to improve clarity and recognition🔹 Strategic SupportFacilitating brand platform workshopsClarifying positioning, vision, and valuesTranslating business challenges into relevant creative territories🎯 UX DesignDesigning wireframes and structuring interfacesOptimizing user journeys to improve the overall experienceDefining the sitemap and information architectureConducting user testing to validate choices and refine journeys🎨 UI DesignImplementing coherent and scalable digital graphic chartersHigh-fidelity mockups on FigmaResponsive design (mobile & desktop) to ensure accessibility and performance
- RéïoneRéïone - Artisanal teas and infusions from Reunion IslandARTS AND CRAFTSAugust 2018 - December 2018 (4 months)La Réunion, FranceArt Director — Brand creation projectI supported Pauline in creating her brand, from strategic thinking to the design of materials, with a global approach combining positioning, visual identity, and product design.🔹 Strategic PhaseMarket analysis and competitor researchDefining brand positioningBrand name research and creation🔹 Branding & CreationVisual identity designCreation of a logotype adaptable to various media (print & digital)Development of a coherent and differentiating graphic universe🔹 Product & Packaging DesignPackaging designCreation and layout of labelsAdaptation of materials to ensure coherence and readability
- CREPS Bourgogne-Franche-ComtéArt Director & Designer — CREPS establishment projectSPORTSJuly 2018 - July 2019 (1 year)Dijon, FranceArt Director & Designer — CREPS establishment projectI supported the design of the CREPS establishment project by structuring both its visual identity and associated materials, with a collaborative and strategic approach.🔹 Branding & CreationVisual identity redesign and graphic charter designCreation of custom illustrations to embody the projectDevelopment of a coherent visual universe, for clarity and buy-in🔹 Print Project ManagementPreparation and facilitation of collaborative workshops (workshops, brainstormings)Facilitation of writing sessions to structure contentCoordination of design stages through to print deliverables🔹 Web Project ManagementFacilitation of scoping and digital reflection workshopsFormalization of needs and writing of specificationsStructuring the foundations of the future web platform
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Education
- Marketing - CommunicationToulouse Business School2014Le Diplôme de Toulouse Business School est un diplôme d'Etat niveau Bac * 5, qui confère le grade de master. Ma spécialisation au cours de ce cursus est Marketing B2B.
- Graphic Designer CreatorCondé2019- Direction artistique - Design logotype - Webdesign - Design packaging - Illustration