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Valentin CouvelardVC

Valentin Couvelard

Expert Facebook Ads & Instagram Ads

€190/day
Lille, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Valentin

Expert Meta Ads & Google Ads

For over 6 years, I have been helping companies, local authorities, businesses, and associations to develop their visibility and acquisition through digital advertising.

My expertise primarily lies in Meta Ads (Facebook & Instagram) and Google Ads, witha results-oriented and ROI-driven approach.

Over the years, I have had the opportunity to work on very different issues: lead generation, e-commerce, events, tourism, real estate, healthcare professions, and institutional communication.

The objective always remains the same: to implement a coherent advertising strategy, precisely monitor performance, and optimize campaigns to achieve the best possible results.

I can be involved for a one-time need or for ongoing support.

My services:

- Creation and management of Facebook and Instagram Ads campaigns
- Creation and management of Google Ads campaigns
- Audit of advertising accounts
- Analysis and optimization of performance
- Setup of Meta Pixel, Google Analytics, and conversion tracking
- Conversion API configuration
- Retargeting strategies
- Lead generation
- E-commerce acquisition
- Support and training

Beyond simply managing campaigns, I place great importance on understanding your business, your objectives, and your market.

A successful campaign doesn't just rely on good targeting or good visuals. It also depends on the offer, the user journey, conversion tracking, and the ability to analyze data to make the right decisions.

This is why I often act as a true strategic partner for the entire acquisition strategy.

If you would like to discuss your project or get an external opinion on your current campaigns, I would be delighted to talk with you.
  • French

    Native or bilingual

Can work on-site
Lille (up to 50km)

Experience

  • Loadiz
    Media Buyer
    CONSULTING AND AUDITS
    August 2019 - Today (7 years)
    Calais, France
    Digital Acquisition Consultant & Media Buyer

    For over 6 years, I have been helping companies, businesses, local authorities, and tourism stakeholders to develop their visibility and acquisition through digital advertising.

    Specializing in Meta Ads (Facebook & Instagram Ads) and Google Ads, I am involved in the entire performance chain: strategy, campaign creation, tracking, optimization, and results analysis.

    My expertise:

    • Creation and management of Meta Ads campaigns (Facebook / Instagram)
    • Creation and optimization of Google Ads campaigns (Search, Display, YouTube)
    • Qualified lead generation
    • E-commerce acquisition and ROAS optimization
    • Setup of pixels, tracking, and conversion monitoring
    • Audience creation, retargeting, and advanced acquisition strategies
    • Performance analysis and strategic recommendations
    • Support for SMEs, VSEs, local authorities, and associations

    Some figures:

    ✔ Over 6 years of experience in digital advertising
    ✔ Several hundred thousand euros of advertising budgets managed
    ✔ Support for local, regional, and national structures
    ✔ Recognized expertise in acquisition and prospect generation

    My approach is simple: data-driven campaigns with clear objectives and measurable results.
    Google Ads Campaigns Instagram Ads Facebook Ads Digital Acquisition Lead Generation

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