Ulla Gerhards

I help healthcare and pharmaceutical companies as well as agencies to get to the point with complex topics – strategically sound, creatively conceived, and effectively implemented.

As a Senior Marketing & Communications Consultant with over 20 years of experience, I support you where it really counts: in positioning, content strategy, and creative implementation of demanding projects – from product launches and medical content to social campaigns, patient programs, and HCP communication.

I can empathize with the needs of doctors, patients, sales representatives, market access, and brand teams and implement their goals. I think in terms of channels, target groups, and brand identity – and work quickly, precisely, and absolutely reliably. Whether it's strategy development, copywriting, presentations, websites, or cross-media campaigns: I deliver content with substance, structure, and style.

• Health/Pharma Marketing (Rx/OTC, Rare Diseases, Biotech, MedTech)

• B2B Communication for complex products & services

• Communication Strategy, Positioning, Brand Development

• Content Creation (DE/EN), Medical Storytelling, LinkedIn & Social Media

• Presentations, Pitches & Project Management at Senior Level

• Sharpening of brand identity

• Increased target group engagement (HCPs, patients, stakeholders)

• Clear, understandable content – prepared for websites, brochures, slide decks

• Strategic guidance for launches, awareness campaigns & funnel communication

I work remotely or on-site in Munich, on a project basis or daily – preferably where communication requires substance. Looking for someone who thinks along and helps shape things? I look forward to your inquiry!