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Ulf KrumUK

Ulf Krum

Agile Coach & Scrum Master

€800/day
Nürnberg, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Ulf

I help software development teams leverage AI and modern delivery practices to deliver faster, reduce risk, and work more clearly on business value.

Find focus – and keep it. Agility works when teams know what's truly important. I don't just guide your team through Scrum ceremonies – I help ask the right questions, justify priorities, and trace backlog decisions back to customer needs.

I'm not a traditional coach or a pure techie, but rather connect product, organization, and technology from an entrepreneurial perspective.
  • German

    Native or bilingual

  • English

    Fluent

  • Portuguese

    Basic

Can work on-site
Nürnberg (up to 50km)

Experience

  • Bluehands
    Agile Coach, Scrum Master
    November 2022 - Today (3 years and 9 months)
    The company Bluehands develops software for its clients from various sectors, such as medical technology or industry. The commitment as Agile Coach extends across several individual projects.

    My Responsibilities:

    • Accompanying and coaching multiple Scrum teams based on agile principles and values.
    • Preparation and moderation of meetings, Scrum events, and workshops.
    • Methodological support of solution-focused decision-making processes within the team.
    • Accompanying and coaching a team and management towards greater self-responsibility, with the goal of relieving the management burden.
    • Consulting and coaching Product Owners and management.
    • Preparation and delivery of talks on specific topics.
    Scrum Master Agile Coaching Azure DevOps Customer Profile Solution-Focused Team Coaching
  • Ventacon GmbH
    Business Innovator, Founder
    January 2019 - Today (7 years and 7 months)
    Conception and testing of business models and value propositions.

    The constant and accelerating change presents companies with challenges. To remain competitive in the market, companies must adapt and continuously redefine themselves.
    Ventacon GmbH therefore constantly develops and evaluates new value propositions and business models. An open, learning mindset, as well as evidence-based decisions, are at the forefront.

    My Responsibilities:

    • Development of new business ideas and value propositions.
    • Methodological testing of new business ideas and value propositions.
    • Exploration of new possibilities to test business ideas, e.g., with the help of AI.
    • Management of the business model portfolio in both exploratory and existing areas.
    Customer Profile Jobs to be done AI-supported Customer Interviews Lean Startup Testing Business Ideas
  • Enventa Group
    Scrum Master, Agile Coach
    SOFTWARE PUBLISHING
    May 2024 - September 2025 (1 year and 4 months)
    Web Transformation, Agile Transformation, Cloud Readiness, Product Discovery.

    The Enventa Group has acquired several manufacturers of enterprise software for various industries and brought them together under one roof. The products developed include, for example, solutions for ERP, financial management, and business intelligence.
    As part of the Enventa NG project, a web-based integration platform was initially developed to integrate individual products from the group transparently under one roof and for the user. During the technological development, individual functional modules were gradually integrated, partially newly developed, or entire standalone applications from the group's product landscape were integrated.
    The economic challenge was to identify from a multitude of possible functional solutions those that promised a short time to the first paying user.
    The methodological challenge was to establish agile working methods and agile thinking at all levels. This included pure software development (delivery) as well as product research (discovery).
    Furthermore, the team members came from different, mostly still isolated, parts of the acquired companies.

    My Responsibilities:

    • Accompanying and coaching the Enventa NG team based on agile principles and values.
    • Preparation and moderation of Scrum events and workshops.
    • Methodological support of solution-focused decision-making processes within the team.
    • Consulting and coaching Product Owners and Product Management.
    • Conception and execution of small workshops for product discovery and user understanding.
    • Development of a concept for scaling the development team while simultaneously pursuing product discovery and evidence-based product decisions (analogous to Dual-Track Scrum).
    Customer Profile Dual-Track Scrum Jobs to be done Solution-Focused Team Coaching Product Discovery

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Education

  • University Degree in Computer Science
    University, Karlsruhe (TH)
    2006

Certifications

  • Leading and Coaching Agile Teams
    Sinnvollführen
    2021
  • Certified Scrum Product Owner
    ScrumAlliance
    2015

Skill set

Categories