About Tsila
French
Native or bilingual
English
Native or bilingual
Italian
Conversational
Experience
- CelineCollection & Retail Merchandising - Leather Goods & BeltsLUXURY GOODSJuly 2025 - December 2025 (5 months)Paris, FranceCOLLECTION MERCHANDISINGProduct Strategy – Sell-in & Sell-out | Competitive Analysis | New Product Launch Monitoring | Focus on Seasonal Themes and Key Competitor TrendsPricing Strategy – Positioning by Product Line and Typology | Field Price Surveys in Euros and Major CurrenciesMerchandising Strategy – Collection Review | Modelario | Pre-buying Sessions | End-of-Season Strategy: Back-to-Central, Sales, OutletsData Management – Processing and Updating Product Data in Systems (Showroom Buying Sessions) | Ad Hoc Analyses (Budget, Strategic Plan, Legal Aspects)RETAIL MERCHANDISINGWeekly Reporting – Performance Analysis (Zones / Products) | Product Flow and Reallocation Between ZonesZone Reviews and Strategy Definition – Collection Construction According to Local Market Needs
- NINA RICCICollection Merchandising - Ready-to-Wear & AccessoriesLUXURY GOODSMarch 2024 - August 2024 (5 months)Paris, FranceCollection Planning – Benchmark, Competitive Analysis, and Monitoring | WH Sales Analysis and E-commerce ResultsCollection Development – Target Pricing | Fabric Allocations | SKU Distribution for Delivery Groups | Standardization MonitoringShowroom Preparation – Collection Briefs for WH and Agents | Key Looks and Core Offer Definition | Fabric Book Creation | Visual MerchandisingCollection Debriefs – Quantitative & QualitativeE-commerce – Product Descriptions | Sizing Recommendations | Collection E-commerce OrderCoordination of Press RequestsCreation of Merchandising Department Tools
- LOEWEProduct Development AssistantJuly 2023 - August 2023 (1 month)Paris, FranceProduct and Collection NomenclatureFittings & Standardization - Photos & Collection Monitoring on PLMSupplier Analysis by Country | Competitor BenchmarkingCreation of the Collection Book and Material Inventory
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Education
- Master in Fashion, Experience & DesignSDA BOCCONIMaster in Fashion, Experience & Design
- Bachelor in Management for Creative IndustriesINSTITUT FRANÇAIS DE LA MODE2025Bachelor in Management for Creative Industries