About Tristan
đ My formula:
đą My background:
đŒ Areas of intervention
- Audit & Trainingâ
- Database:design, acquisition, synchronization, migration, import, de-duplication
- Sales:pipeline, prospecting, sequence, quotes, scoring
- Marketing:segmentation, email and SMS campaigns, nurturing, landing pages, advanced tracking
- Automations:AI, tasks, follow-ups, attribution... (a huge number of use cases here)
- Integrations**: native (Aircall, Salesforce, Make, Pennylane, Brevo, Typeform, Hotjar...) or **custom
- Reporting:custom KPIs and performance analysis
đ How does it work?
French
Native or bilingual
English
Fluent
Experience
- CRM Architecte - HubSpot EliteExpert HubSpot - Ex Elite Partner (Top Global)CONSULTING AND AUDITSJune 2024 - Today (2 years and 2 months)âĄïž CRMAudit / Migration / Deployment / CRM IntegrationWorkshop / Scoping / CRM Project ManagementEstablishing a healthy and structured database (de-duplication, enrichment..)Integration of third-party tools, native or complexAdding AI to team usageUser & admin training and change managementCoordination on API / Webhook flowsâĄïž SalesStructuring the sales cycle, prospecting, sales toolsSales pipeline & automationsSales PlaybookMonitoring custom objectives & KPIsâĄïž MarketingImplementation of marketing strategies, content strategy, conversion funnels...Advanced automation scenariosIntegration of Ads & social networksStandardization of tracking & custom KPIsâĄïž Consulting & GrowthDefinition of short-term to long-term strategies - with a growth objectiveCollaborative work on reporting for impactful decision-making
- Intervenant & coachTeaching in Business Schools & IncubatorsEDUCATION AND E-LEARNINGOctober 2023 - Today (2 years and 10 months)I speak at various schools (Rocket School, EDHEC, The Bridge, etc.) on different topics, firstly for students:đ Introducing CRM logic and the power of data to studentsđ Understanding commercial and marketing acquisition and its toolsđ Learning about scrapingđ Knowing how to create landing pages that convert (Webflow & others)đ Teaching the mechanics of automation and its tools (Make & others)đ Mastering the basics of AI and vibe codingSecondly, I also provide coaching for startups, for executives, on CRM, growth, marketing, and sales topics.
- CopernicCRM Consultant - RevOpsCONSULTING AND AUDITSOctober 2021 - November 2024 (3 years and 1 month)đ Training, audit & demo on HubSpot usageđ 360° view on HubSpot (Sales, Marketing, Service, Content, Data, Commerce...)đ Migration, synchronization, import, and data managementđ CRM project managementđ Continuous optimization of HubSpot for my clientsđ Defining strategic directions & recommendationsDirect production within the HubSpot tool, namely:- Global CRM management (contacts, properties, user governanceâŠ)- Pipeline(s) and Buyerâs Journey implementation- Sales sequences & Marketing emails- Automations- Custom dashboards and reports- Third-party tool integration- Scoring- Landing Pages- Simple to complex ChatBotsOther...
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Education
- Master Manager in Digital Acquisition, Growth Hacking OptionRocket School2021Master Manager en Acquisition Numérique, Option Growth Hacking
- International MarketingInstitute of Technology, Sligo2019International Marketing, Marketing international
Certifications
- Inbound MarketingHubSpot Academy2023
- HubSpot Marketing HubHubSpot Academy2023