About Tracy
French
Native or bilingual
English
Conversational
Experience
- TracyvsmediaCEOCULTUREJanuary 2022 - Today (4 years and 5 months)Paris, FranceTracyvsmedia - I support independent female artists or those signed to record labels with digital marketing, music release strategies, and audience development._ Coaching and support for emerging artists_ Creation of artistic and visual identity_ Promo: EPK, biography, press release, newsletter, ..._ Social media strategy and audience development_ Launch and management of digital campaigns (META & Google Ads)_ Creation of photo and video content, editing_ Organization of filming: music videos, making-of, interviews, ...
- TracyvsmediaProduction ManagerFILM AND AVJanuary 2022 - Today (4 years and 5 months)Paris, FranceProduction Manager (Intermittent / Freelance) :Project Organization:_ Filming (music videos, making-of, interviews, ...) & photo shoots_ Business events (conferences, congresses, seminars, private events, etc.)_ Shows and performancesResponsibilities:> Briefing> Management of material, human, and financial resources: venue scouting, logistics, team, scheduling, administrative files, contracts> Team assembly> Event programming> If needed: communication and promotion> On-site management> Post-event review and financial impact analysis
- LUCKY FOLKSCommunication & Event ManagerRESTAURANTS AND FOOD SERVICESeptember 2019 - November 2021 (2 years and 2 months)Lieusaint, FranceNew concept of entertainment dining in France:DIGITAL COMMS:_ Building the brand's social media strategy & digital visual identity_ Writing and distributing the editorial calendar (Facebook, Instagram, Google, TripAdvisor, YouTube, TikTok)_ Community management, engagement, and loyalty building_ Creation of photo, video content, and editing_ Email marketing campaigns and acquisition strategyEVENT MANAGEMENT:_ Organization of recurring events: DJ sets, board game bars, concerts, blind tests_ Organization of culinary shoots and promotional filming
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Education
- Master 2 in Communication, PR, and Event ManagementECS (European Communication School)2018
- Master 1 - SME/VSE Manager, MarketingOMNIS2017