Freelancer profile translated to English.
Back to original languageAbout Tracy
Hello and welcome to my profile!
With 4 years of experience in digital marketing within large organizations and leading companies in their field, I support you in the management of your digital projects.
I offer to put my skills listed below at your service:
🛍️ E-commerce: Management and optimization of an e-shop, commercial animation (Shopify, WordPress, AB Tasty).
📧 CRM: Implementation of a CRM strategy, creation of newsletters, KPI monitoring, optimization recommendations, planning…
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Let's schedule an appointment now to discuss your needs 📝 I look forward to hearing about your project!
See you soon,
Tracy
English
Fluent
German
Conversational
Spanish
Conversational
French
Native or bilingual
Can work on-site
Paris (up to 10km)
Experience
- Perfecto GroupeDigital Project ManagerCONSULTING AND AUDITSFebruary 2023 - October 2023 (9 months)Saint-Cloud, FranceSupporting Perfecto Groupe in redesigning its client's website (Eco Maison).
- L'Oréal SA - L'Oréal FranceCRM ManagerFASHION AND COSMETICSFebruary 2023 - July 2023 (6 months)Levallois-Perret, FranceSupporting the L'Oréal Paris and NYX Professional Makeup brands in optimizing their CRM strategy.- Creation of L'Oréal Paris and NYX Professional Makeup e-mailing campaigns- Artistic brief of the assets- Managing the relationship with the CRM routing agency (Numberly)- Managing the smooth running of recruitment operations- Monitoring and updating strategic plans- Reporting & analysis- Redesign of trigger paths
- L'Oréal SA - L'Oréal FranceCRM ManagerFASHION AND COSMETICSOctober 2022 - January 2023 (3 months)Levallois-Perret, FranceSupporting the Biotherm & IT Cosmetics brands on the end-of-year CRM strategy:- Creation of Biotherm and IT Cosmetics e-mailing campaigns- Artistic brief of the assets- Managing the relationship with the CRM routing agency (Numberly)- Managing the smooth running of recruitment operations- Monitoring and updating strategic plans- Reporting & analysis
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Education
- Master Digital Marketing option CybersecurityUPEC2022
- Professional Bachelor's Degree in E-commerce and Digital MarketingUPEC2019