Freelancer profile translated to English.
Back to original languageAbout Tom
Tailor-made support for VSEs, SMEs & Large Companies
Specialist in Commercial & Marketing Strategy with 10 years of experience!
My background
10 years in sales, with mastery of B2C/B2B sales techniques, in short or long cycles, and expertise in direct prospecting or through introducers. I put this experience at your service to build, structure, or develop your commercial and marketing strategy, with concrete results.
📌 For VSEs/Startups
✅ Create/develop your strategy (positioning, targets, channels, tools, automation)
✅ Get support in prospecting (methodology, tools, scripts, follow-up)
✅ Hire me as a prospector on a temporary basis
✅ Launch a product/service (market research, sales pitch, action plan)
✅ Create/optimize your sales funnel (from lead generation to conversion)
📈 For SMEs
✅ Audit your commercial/marketingstrategy (SWOT, opportunities, improvement plan)
✅ Coach your sales team (tools, reporting, performance)
✅ Develop your client portfolio (new targets, loyalty, upselling)
✅ Structure your sales force (processes, CRM, KPIs)
✅ Train in consultative selling and complex negotiation techniques
🌍 For Large Companies
✅ Manage cross-functional projects (organizational redesign, tools)
✅ Optimize your partnerships (co-selling, indirect channels)
✅ Analyze and improve your performance (data-driven, benchmark)
My added value
🗣 Pragmatic approach: solutions adapted to your size, sector, and challenges.
🔄 Flexibility: one-off missions or medium/long-term support.
📊 Concrete results: focus on measurable impact (revenue, conversion rate, loyalty).
I have experienced some of the challenges you face, I am here to support you in avoiding mistakes 🤝
French
Native or bilingual
English
Fluent
Can work on-site
Rennes (up to 50km), Paris (up to 10km)
Experience
- BatiScriptKey Account ManagerSOFTWARE PUBLISHINGFebruary 2023 - February 2025 (2 years)Île-de-France, FranceThe company: Based in Rennes since 2011, Script&Go develops web and mobile solutions for mobile professionals to better coordinate projects by offering software to construction and development stakeholders with the BatiScript platform, dedicated to overall site monitoring.My mission: As Key Account Manager, my objective was to hunt for new business opportunities with C-level players in the Parisian real estate development sector, as well as to ensure the nurturing and longevity of existing relationships through the developed commercial and marketing strategy.
- multi-channel prospecting (trade shows, networking events, social media, phone calls, emails).
- organizing webinars, attending trade shows as an exhibitor or visitor, organizing networking events.
- end-to-end sales follow-up (initial contact, sales meetings, offer tracking, product deployment, annual or progress reviews).
- long-cycle sales of digital solutions to C-level executives
- CompuGroup Medical FranceArea Sales ManagerMEDICALFebruary 2021 - March 2023 (2 years and 1 month)Rennes, FranceThe company: Clickdoc, a division of CompuGroup Medical, a world leader in e-health, equips medical professionals with SaaS solutions to support their daily activities. Present in many countries and with over 35 years of experience, CGM serves half of the practitioners in France through its software Hellodoc, AxiSanté, VEGA, and Clickdoc.My mission: As Area Sales Manager, I was responsible for developing the Brittany region among healthcare professionals (general practitioners and physiotherapists) through my field presence, with the objective of achieving a predetermined monthly sales target for software subscriptions.
- cold calling, field prospecting, and targeting practitioners
- short-cycle sales, from presentation appointments to contract signing (deployment handled by the CSM team afterwards)
- development of marketing materials (mailings and flyers)
- "Key-user" of SAP, the company's CRM
- mentoring new hires
- MaximoSales Representative (VRP) Ille-et-VilaineAGRICULTURESeptember 2018 - July 2020 (1 year and 10 months)Rennes, FranceThe company: Maximo is the leader in frozen products delivered directly to consumers and has been present in France for over 40 years.My mission: Responsible for a given territory in Ille-et-Vilaine, I ensured the achievement of the required revenue to guarantee the sector's sustainability. Daily field presence included sales to existing customers and prospecting to ensure the growth of the client portfolio.
- door-to-door sales to individual customers
- catalog sales with a focus on upselling.
- cold door-to-door prospecting
- management of a client portfolio of 1000 customers, requiring visits to an average of 50 clients per day, with a monthly visit frequency.
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Education
- Digital SellerEVOCIME2022Majeur de promotion Formation pour apprendre les dernières techniques en matière de commerce et marketing digital.
- Bachelor RDC (Sales Development Manager)NEGOVENTIS2016Bachelor RDC (Responsable Développement Commercial)