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Tom CramerTC

Tom Cramer

Brand Marketing Manager

€700/day
Berlin, DE
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Tom

🇩🇪 - I am a Brand Manager with 5 years plus client-side experience and have worked for major brands with international aspirations. I have worked hands on with in-house teams as well as in agency management. My strengths lie in brand creation, brand development & strategy, campaigning, creative work and stakeholder management. I am used to working in German or English and can work in Berlin or Cologne.
Brands I have worked for include: Vodafone, ShareNow, true fruits, Gorillas & Getir. I have been self-employed for two years and look forward to new challenges.

🇬🇧 - I am a Brand Manager with 5 years plus client-side experience and have worked for major brands with international aspirations. I have worked hands on with in-house teams as well as in agency management. My strengths lie in brand creation, brand development & strategy, campaigning, creative work and stakeholder management. I am used to working in German or English and can work in Berlin or Cologne.
  • German

    Native or bilingual

  • English

    Fluent

Can work on-site
Berlin (up to 50km)

Experience

  • babes agency GbR
    Freelancer
    CONSULTING AND AUDITS
    September 2022 - Today (3 years and 10 months)
    Köln, Germany
    babes offers consulting & support in the areas of creative work, brand marketing & project management. We currently serve a handful of clients and are open for business.
    Feel free to say Hey:
    @babes.agency
    Branding Brand Management Agency Project Management Social Media Campaign Development Campaign Management Creative Concepts Corporate Branding Brand Strategy Copywriting Workshops Marketing Consulting
  • Gorillas Technologies Holding B.V.
    Brand Manager
    E-COMMERCE
    June 2022 - March 2024 (1 year and 9 months)
    Berlin, Germany
    x-brand Gorillas & Getir
    - Strategic brand marketing planning
    - Strategic media planning (online/offline)
    - Development and main responsibility of the digital brand marketing tasks
    - Budgeting and planning
    - Agency management
    - Brand POC for all retail media projects & partner integration
    - Part of the "Gorillas Partner Solution" program, implementation & development of retail media
    Brand Strategy Brand Management Brand Marketing Social Media Content Marketing Brand Building Brand Development Agency Management Stakeholder Management Project Management Marketing Copywriting Startup
  • true fruits GmbH
    Marketing Manager
    AGRICULTURE
    February 2020 - May 2022 (2 years and 4 months)
    Bonn, Germany
    - Lead of the SM team
    - Main responsibility for Instagram, LinkedIn, TikTok, Facebook & Twitter.
    - Copywriter for newsletter, homepage copy, social media and bottle/product copy
    - OOH campaign planning & responsibility
    - Part of the expansion team for new countries & markets, focus on France
    - Responsibility of online reputation management (15k members FB group) and answering email inquiries
    Social Media Instagram Marketing Email Marketing Facebook Marketing OOH Brand Management Brand Marketing Expansion Team Leadership

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