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Tom BrunTB

Tom Brun

đŸ’» Lead Generation | Acquisition | Growth

€450/day
2 projects
Lyon 3e Arrondissement, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Tom

🎯 Over 500 prospecting files created
💾 Over 200 satisfied clients
🔎 Specialist in lead generation, Inbound, emailing, digital prospecting, CRM
📈 Expert in creating prospecting files / targeting / Growth Marketing

Why work together: Deliverables

✅ Define the ideal target / persona for prospecting
✅ Creation of adapted messages for emailing and LinkedIn prospecting
✅ Lead generation on a prospecting file
✅ Multichannel digital prospecting
✅ Enrichment of prospecting files
✅ Increased deliverability of emails
✅ CRM data management, particularly Hubspot post-prospecting

I work with clients of all sizes, from freelancers to VSEs/SMEs

My skills:

📈 Multichannel Digital Prospecting Growth Hacking:

- Targeting your prospects
- File creation
- LinkedIn prospecting
- Email prospecting
- Campaign reporting

🗎 Prospecting File Creation

- Custom prospecting file with Phone | Email | LinkedIn URL
- File and/or CRM enrichment
- Validity and deliverability check

đŸ’» Consulting | Audit | Hubspot CRM Support

- Hubspot support in your sales department / Growth hacking
- Prospecting and training of your sales representatives | Business development
- Implementation of relevant workflows and tool integration

🎯 We have worked together:

EDF ENR - ENDESA Energie - GoĂŻkos Immobilier - France EDL Immobilier - Onafis Commerce - Ecole O'Clock - SMOVENGO Service - France Parrainage Association and many others!
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Conversational

Remote only
Primarily works remotely

Experience

  • 🚀 GrowthCanal 🚀
    Founder
    CONSULTING AND AUDITS
    February 2021 - Today (5 years and 6 months)
    Lyon, France
    🚀 https://growthcanal.fr/🚀

    🟡 Creation of personalized and tailor-made B2B prospecting files. With these files, you can effectively target your prospects and increase your chances of converting them into clients.

    🟡 Multichannel prospecting via:

    - Briefing to define the necessary elements from a back-office perspective.
    - Enrichment of your database with up-to-date information (landline phone, email, LinkedIn URL, email bounce management).
    - Definition of a high conversion rate scenario.
    - Preparation of messages adapted to the target audience.
    - Possible creation of a landing page by you for faster conversion.
    - Implementation of the necessary tools for good email deliverability.
    - Management of messages from my end or yours (to be defined).
    - If managed by you: a short training will be provided.
    - Report of results at the end of the first month.

    🟡 Management of your CRM for optimized use by your sales team or yourself. I will support you in managing your prospecting until the conversion of your sales funnel.

    In summary, my services allow you to effectively target your prospects, stand out from the competition, and save time to focus on what matters most: sales.
    Hubspot Lead Acquisition Lead Generation
  • France EDL
    Acquisition Manager
    REAL ESTATE
    April 2023 - August 2024 (1 year and 3 months)
    Lyon, France
    Inbound and Outbound Strategies: Development and execution of acquisition strategies to attract new prospects (inbound) and actively prospect for new business opportunities (outbound).

    Digital Marketing: Management of online marketing campaigns, including paid advertising, natural referencing (SEO), content marketing, and social media to generate qualified leads.

    Active Prospecting: Identification, targeting, and proactive contact of real estate agencies, co-ownership managers, and other potential clients to establish business relationships.

    Lead Conversion: Implementation of effective conversion processes to turn prospects into clients, using tactics such as lead nurturing (email...) and segmentation.

    Campaign Management: Creation, launch, and monitoring of marketing campaigns to promote France EDL's products and services.

    Performance Optimization: Use of data analysis to evaluate campaign results, identify trends, and adjust strategies accordingly.

    Client Relations: Maintaining positive relationships with current and former clients to foster loyalty and referrals.

    Competitive Intelligence: Constant monitoring of the real estate market to adapt to industry trends and developments.

    Continuous Innovation: Seeking new approaches and technologies to stay at the forefront of customer acquisition and real estate marketing.

    Growth Objective: Contribution to France EDL's growth by expanding the client base and increasing revenue.
    Data Qualification B2B Prospecting Multichannel Prospecting B2B Lead Generation Lead Acquisition
  • Recom
    Growth Marketer
    PRESS AND MEDIA
    June 2022 - April 2023 (10 months)
    Lyon, France
    ReCom specializes in B2B multichannel commercial prospecting.
    My role involves integrating and configuring sales support tools used by the sales team for our multichannel prospecting campaigns targeting startups.

    ・ Prospecting file creation
    ・ Configuration of digital tools and automated scenarios (Email marketing strategy, Sales Automation, Social Selling)
    ・ Trigger marketing, marketing automation
    ・ Analysis and optimization of lead generation flows and tools
    ・ CRM integration and management
    ・ Support and training for business developers on the prospecting tools used
    Hubspot CRM Prospecting Content Marketing Marketing Automation

Recommendations

Michaël RicqMR
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Michaël Ricq and 1 other person have recommended Tom

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Education

  • 🎓 Digital Marketing MBA - ISEG 🎓
    Iseg
    2020
    - Stratégie de Prospection Digitale - Optimisation de Conversion - Analyse de Données en Prospection - Gestion de Campagnes Multicanales - Maßtrise des Outils de Prospection - CRM (Gestion de la Relation Client) - Analyse de Résultats de Prospection - Gestion Avancée de Projets Marketing - Utilisation de Plateformes Publicitaires - Développement de Scénarios de Conversion - Référencement Naturel (SEO) - Référencement Payant (SEA) - Stratégie de Contenu Digital - Marketing par E-mail et Gestion des Rebonds - Création de Landing Pages Performantes

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