Titouan Gauthier

Supporting the HOKA brand in collaboration with the Radical Brain studio during one of the most anticipated events in the trail running world, UTMB 2025.

I participated in the promotion of their new MAFATE 5 trail shoe by setting up window displays in four partner stores in the Chamonix village, such as Intersport. The objective was to adapt the visual identity of the MAFATE 5 across window displays, in-store signage, safety gates, and other materials.

I also proposed an artistic direction for the Ravanel store's window display, focused on revealing the new ROCKET X TRAIL shoe, approved by HOKA Europe.

Another major part of the mission involved graphically dressing the hotel hosting HOKA's partner athletes during the event week, ensuring an immersive experience consistent with the brand's universe.

Supporting the Sssound collective in promoting their various events in Paris.

For each event, I design a unique visual universe, adapted into a flyer intended for effective distribution on Instagram. These visuals are then adapted into multiple formats to optimize their visibility on social networks.

Based on these graphic creations, I also produce motion design animations, played on loop during the events, behind the DJs. The goal is to offer an immersive and consistent experience, from the event announcement on Instagram to the D-day, directly on-site, at the heart of the party.

Overall support for the PAGO brand on all its bottle packaging, as well as the design of display campaigns dedicated to promoting new flavors, deployed in Paris and nationwide.

Support for the ArianeGroup company in managing and creating visual content for a large part of its social networks, through various communication formats.

Support for Vinci Autoroutes in the design of their "When will you collide?" display campaign, aimed at raising driver awareness about respecting safety corridors, as well as in the creation of numerous content for their social networks.