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Titiane LugandTL

Titiane Lugand

Webmaster

€250/day
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Titiane

→ Do you want to create content but don't know where to start?
→ Do you lack the time and skills to write effectively?
→ Do you feel overwhelmed by online competition? The statistics speak for themselves: they are gaining market share and notoriety.
→ Do you want to attract more clients?
→ Are your SEO efforts on the web not enough?

𝐓𝐡𝐢𝐬 𝐢𝐬 𝐞𝐱𝐚𝐜𝐭𝐥𝐲 𝐰𝐡𝐞𝐫𝐞 𝐈 𝐜𝐨𝐦𝐞 𝐢𝐧!
👋🏻 Hi, I'm Titiane, a web SEO writer.

I offer you my expertise in content creation to boost your visibility and brand image, through refined strategies based on my industry expertise and my love for writing.

𝐍𝐨 𝐦𝐚𝐭𝐭𝐞𝐫 𝐭𝐡𝐞 𝐬𝐭𝐚𝐠𝐞 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐩𝐫𝐨𝐣𝐞𝐜𝐭, 𝐈 𝐜𝐚𝐧 𝐚𝐜𝐜𝐨𝐦𝐩𝐚𝐧𝐲 𝐲𝐨𝐮 𝐭𝐨 𝐭𝐡𝐞𝐬𝐞 𝐠𝐨𝐚𝐥𝐬:
➤ Be visible where your customers are looking for you.
➤ Accelerate your digital strategy.
➤ Define the digital communication levers to activate.
➤ Analyze and optimize your current actions for better performance.
➤ Attract traffic to your site.
➤ Increase your sales.
➤ Gain credibility.
➤ Highlight your know-how.
➤ Content for the web, but not only: web articles, SEO-optimized web pages, mailings, brochures, guides, press releases, press invitations, advertorials...

𝐖𝐡𝐚𝐭 𝐞𝐱𝐩𝐥𝐚𝐢𝐧𝐬 𝐭𝐡𝐢𝐬?
✓ My 5 years of studies in communication and my additional training in digital marketing, web writing, and SEO
✓ My 7 years of experience in communication for a major French industrial company 🇫🇷 (toy and game industry)
✓ My 18 months of experience in press relations for a major business school 🎓

💙 Come discuss it in DM or by email:
See you soon 😃 👋
  • English

    Fluent

  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Indépendant
    Web SEO Writer / Communication Project Manager
    CONSULTING AND AUDITS
    July 2019 - Today (7 years)
    Villeneuve-lès-Avignon, France
    Missions : Increase your visibility on the Internet and become an expert in your field

    [Content Strategy ] 👩‍💻:
    - Development of an editorial strategy, content selection, establishment of a sales funnel and a calendar to improve a brand's visibility online.

    - Writing articles, SEO-optimized web pages, mailings, brochures, press releases, and press invitations.

    [Website] 🎨 :
    Creation and support of companies during the redesign or launch of a website, SEO optimization (natural referencing).
    Web Writing Project Management Wordpress Digital Communication Divi Article Writing Blog Article Web Page Press Release Web SEO Writing Higher Education Content Creation SEO Writing
  • Kedge Business School
    Institutional and Media Relations Officer
    EDUCATION AND E-LEARNING
    November 2019 - March 2021 (1 year and 5 months)
    Marseille, France
    Mission : Enhance the image, training, activities, and research

    - Writing, simplification, and dissemination of press materials (press releases, press invitations, expert articles)
    - Collection and valorization of information from the media
    - Handling requests and organizing interviews
    - Phone follow-ups with journalists and management of press databases
    Press Relations Press Kit Press Release Articles Writing Content Writing Higher Education
  • SMOBY TOYS
    Communication Officer
    VIDEO GAMES AND ANIMATION
    August 2011 - April 2018 (6 years and 7 months)
    Lavans-lès-Saint-Claude, France
    Mission : Develop brand awareness and increase visibility and desire for flagship products

    [Print and Digital Campaigns] : brief writing, project monitoring.
    → About 50 print pages and web ad spaces

    [Website] : Participation in the design and updating of the site.

    [Social Media] : Organization of influencer days.

    [Press Relations] : Writing of press releases, reviews, and press kits, managing journalist requests, interviews, on-site filming.

    [TV Spot Production] : Brainstorming, creation brief writing, establishment and management of production schedules and budgets, storyboard control, participation in casting and filming, ensuring editing control and finalizing voice-over scripts. → About 50 advertising films.

    [Events] : Monitoring execution, adherence to schedule and budget, control of technical and human elements. → Consumer trade shows and media-dedicated trade shows.

    [Strategy] : Participation in the development of the communication plan, measurement and analysis of performance monitoring indicators.

    [Project Management] : Adherence to schedules and production deadlines, monitoring of advertising budget, ensuring compliance with company image and strategy, coordination of service providers.
    Project Management Communication Advertising Press Magazine Budget Management Communication Strategy Writing Events Press Relations TV Spot Print Project Management Web Project Management Toys

Recommendations

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Education

  • Master in Communication Management
    Université Nice Sophia Antipolis
    2019
    - Maîtriser les techniques de communication et de relations publiques; - Avoir une bonne maîtrise de l'expression orale et des techniques d'expression écrites, construire un argumentaire de communication; - Planifier des actions et les construire dans un contexte de forte contrainte de temps; - Connaître les supports de communication, leurs domaines d'application, leur efficacité ainsi que le milieu des médias et de la presse; - Inscrire son action dans le cadre de la politique générale de la communication de l'organisation; - Avoir une connaissance de base des techniques complémentaires liées à la communication; - Avoir des notions de base en droit de la communication et des médias; - Coordonner une action collective impliquant des partenaires d'horizons et de cultures diverses selon la logique projet - Connaître les aspects managériaux de la gestion d'équipe.
  • Master I Management
    Université de Nice
    2008

Certifications

  • Digital Marketing Certification
    Naïas formation
    2019
    User Experience Design SMO Mailchimp Paid media Wordpress Digital Law SEO E-mailing Social Networks SEA
  • Web SEO Writing
    Inès Sivignon
    2022
    Web Writing SEO Audit SEO Writing Blog Article Storytelling Data Analysis Editorial Strategy SEO Content Strategy Content Writing

Skill set

Categories