Freelancer profile translated to English.

Description

Experienced online marketing specialist with a demonstrated history of lifting value and growth in the digital marketing and advertising industry.

Skilled in Search Engine Advertising (SEA), growth, internationalization, performance attribution, building high performing teams, and marketing strategy.

Strongly data-driven and automation enthusiast with a passion for helping your business grow beyond expectations while at the same time hitting your efficiency targets!

I have lead several marketing teams and built a profitable SaaS company from scratch with an ARR in the seven digits hiring and leading a team of over 30 experts, including tech, product, quality assurance, marketing, sales, business development and account management.

For partners i have worked with in the past, i either helpt building their marketing teams or enabling them to inhouse or master their core marketing activities.

On different occasions i have audited, analyzed and optimized the current marketing mix for companies with five-digit budget to enterprise customers spending 100 Mio. € + in marketing budget.

Deutsch:

Experienced online marketing specialist with a proven track record of value creation and growth in the digital marketing and advertising industry.

15 years of experience in Search Engine Marketing (SEA), growth, internationalization, performance attribution, building high-performing teams, and marketing strategy.

Strongly data-driven and automation enthusiast with a passion for making your business grow beyond expectations while simultaneously achieving your efficiency goals!

I have led several marketing teams (100Mio+ revenue, seven-figure budgets) and built a profitable SaaS company from scratch with a seven-figure revenue, hiring, developing, and leading a team of over 30 experts in tech, product, quality assurance, marketing, sales, and customer success.

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent
Spanish
Fluent
Italian
Basic
Dutch
Basic
Portuguese
Basic
French
Conversational

Workplace preferences

Can work on-site

Nürnberg (up to 50km), Hamburg (up to 100km), München (up to 100km), Berlin (up to 100km), Stuttgart (up to 100km)

FYMA.io UG
Managing Partner
CONSULTING AND AUDITS
June 2023 - Today (3 years and 2 months)
Kreisfreie Stadt München, Germany
Building a company focusing on online marketing for brands in the digital space.

Responsible for the organizational setup, consulting of our e-commerce clients, people, culture, HR, finance and delivering expertise in areas such as SEA (Google Ads/Google AdWords, Microsoft Ads/Bing Ads) marketplace marketing (Amazon ads, Zalando ads, OTTO retail media, ...) and B2B marketing.

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Building and leading a company with a focus on online marketing for brands in the digital space.

Responsible for company setup, consulting our e-commerce clients, organizational structure, culture, HR, finance, and content expertise in the areas of
SEA (Google Ads/Google AdWords, Microsoft Ads/Bing Ads)
Marketplace Marketing (Amazon ads, Zalando ads, OTTO retail media, ...)
and B2B marketing.
Marketplace Amazon Amazon SEO Amazon Advertising Google Shopping Google AdWords Google Ads Microsoft Ads Zalando Otto Ebay
adSoul GmbH
Partner
SOFTWARE PUBLISHING
September 2021 - Today (4 years and 11 months)
Hamburg, Germany
As a member of the board I guide a striving SaaS Marketing automation company on its way to growth, efficiency and culture.
Leadership Content Strategy Google AdWords Pay-Per-Click Advertising PPC Marketing Strategy Communication Strategy Strategy Business Development Business Plan
adSoul GmbH
Managing Partner
SOFTWARE PUBLISHING
September 2021 - May 2023 (1 year and 9 months)
Hamburg, Germany
adSoul.com - Growing our customers PPC advertising activities through marketing-automation and artificial intelligence (natural language processing). Our SaaS solution is a breakthrough technology which not only vastly improves ad-performance but also sets free your precious campaign managers' capacities to be invested in more value adding activities.
SEA Marketing Automation Pay-Per-Click Advertising Google AdWords Bing Ads