Freelancer profile translated to English.
Back to original languageAbout Thomas
GET FOUND. GET CONVERTED. Your website needs to do both.
I'm Thomas, anSEO & GEOconsultant and trainer, with a background in art direction. I help companies get found by their target audience on Google and in AI responses (ChatGPT, Perplexity, Gemini), and convert them once found.
— MY AREAS OF EXPERTISE —
- SEO — Natural Referencing
Technical and semantic SEO audit, content strategy, prioritized roadmap based on your business objectives.
- GEO — AI Referencing
Your customers are now querying AI. I optimize your presence so they cite you as a reference with a measurable tracking method.
- SEO & GEO Training
I train your teams in natural referencing and AI referencing. Pedagogy rated 5/5.
- UX/UI Direction
UX/UI Master: user journeys, design systems, conversion-oriented interfaces. Your website won't just be visible: it will be unique, setting me apart from traditional SEO consultants.
— MY WORKING METHOD —
Consultant, not executor: audit, strategy, direction, arbitration. For production (design, Webflow integration), I rely on L'Équipage Studio, which I co-founded. Structured process, announced milestones, oral restitution.
— WHY TRUST ME —
→ 8 years, ~50 companies: startups, SMEs, large accounts (GRDF, Dext, Ford…)
→ +75 websites optimized for SEO since 2020 · tool-assisted audits
→ +30 professionals trained — SEO, GEO, design
→ 14 Malt reviews 5/5 · 18 Google reviews for L'Équipage Studio
— ENTRY OFFER —
Visibility Audit (SEO audit + GEO analysis): status report, roadmap, oral restitution. Fixed price upon quote.
Need purely execution? That's my studio's domain, I'll guide you there.
Describe your challenges to me via “Propose a project”.
Response within 24 business hours.
Thomas
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Basquiat SA
On Malt
Landing Page Redesign Focused on Conversion — SEO & GEO FoundationsHUMAN RESOURCESAugust 2025 - August 2025Lyon, FranceThe ContextLift, a Swiss startup handling payroll from contract signing to payment, had a landing page that neither reflected the brand nor the product's quality — and wasn't converting effectively.My InterventionComplete repositioning: new art direction aligned with the brand, complete rewrite of the copywriting, structure designed as a sales funnel (wireframes → high-fidelity UI mockups), SEO and GEO foundations (HTML semantics, structured data...). Webflow production with the Client First framework.The ResultA page that tells the product's story and guides towards conversion.→ +30% conversion→ AI (ChatGPT, Perplexity) are already generating ~1% of traffic, from the first monthSkillsSEO | SEO Audit | SEO & GEO Optimization - MonfairepartFigma (UX/UI) Training + Conversion Rate Optimization (CRO)PRESS AND MEDIAAugust 2025 - October 2025 (2 months)Lyon, FranceThe ContextThe creative and marketing teams at Monfairepart (personalized invitations and stationery) wanted to gain autonomy on Figma and structure their work files sustainably. They later engaged my services for conversion rate optimization (CRO).My InterventionTailored training built on their real-world cases: workspace organization, components and styles, design system best practices, design ↔ marketing collaboration.Comprehensive SEO / CRO audit, roadmap for implementing SEO / GEO best practices, particularly in development & trust-building elements.The Result→ Teams autonomous in marketing ↔ design ↔ development handoff and sustainable processes.→ +7% conversion→ +24% impressionsClient Testimonial“We received more than just training” — 5/5.
- La CapitainerieStrategy & Positioning | UX/UI | SEO / GEO OptimizationHUMAN RESOURCESAugust 2024 - September 2024 (1 month)Lyon, FranceThe ContextA platform connecting sailors and shipowners: a niche market, a website that didn't stand out from competitors and had low conversion rates.My InterventionStrategy (benchmark & positioning, tone of voice, copywriting); redesigned art direction (revamped logo, unique brand identity), conversion-oriented UX redesign (user journeys, copywriting), design system, SEO & GEO foundations. Webflow integration using Client First.The Result→ First contact requests within the first week of going live→ A graphic identity that sets them apart long-term
Reviews
Recommendations
FU
GR
+2
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master UX/UIBellecour école2023Master II Lyon Bellecour : Directeur artistique spécialité UX/UI
- Bachelor Graphic Design & DigitalBellecour École2021Obtention du bachelor Design graphique et digital avec la note de 19/20 lors de la soutenance devant les jurys.
Certifications
- Webflow ExpertWebflow