Thomas Thomasset

NETONLY Agency then FREELANCE SOCIAL MEDIA

- Strategic planning.

- Design of digital and social media strategies.

- Advice on the role and orchestration of each network.

- Media buying strategies to be implemented to meet objectives and the resulting content typologies. Management of media campaigns on Facebook, Instagram & Snapchat.

- Daily monitoring of the digital ecosystem, social media / Competitor benchmarking.

- Monitoring of performance indicators for the various social networks managed. INFLUENCE

- Briefing of specialized agencies and monitoring of activations with content creators

- Management of contact list for event listings (premieres, conventions…)

- Strategic recommendation based on activations

- Sourcing new influencer profiles adapted to needs

- Talent management at events Client Relations:

- Community management: from writing to community management. Client social networks & "Film" page variations. Moderation.

- Implementation of an editorial calendar, management of creation production

- Content Management / Active monitoring

- Management of the media part, advertising investment.

- Budget and schedule monitoring

- Production monitoring (coordination and team supervision).

- Influencer Relations: one-to-one contact, listing, events, activations.

- Proposals for "big ideas" marketing to be transformed into marketing operations for film releases.

- Digital PR: relations with bloggers, contests, influencers, events.

- Reporting

CONTENT CREATION:

- Management of assets and creation of static and video content.

Creative Materials:

- Distribution of film elements/materials (newsletter, trailer, website,...)

- Campaign retro-planning

- Creative Briefs Marketing:

- Development of marketing plans for each film release. (Indoor preventive campaign, premieres, partnerships, web/press/TV campaign..., non-media operations)

- Management of back-and-forth with partners Press Relations:

- Organization of screenings.

- PR materials, blogs, press reviews, citations,...

- Influencer relations.

- Daily monitoring: management of news, press reviews, highlights. Social Networks:

- Community Management: management of Facebook pages (company and each film), Instagram / Twitter accounts

- Post planning

- Creation of graphic elements and cards

- Invoice management. Administrative:

- Administrative management

- Purchase orders

- Supplier forms. FILMS: 12 JOURS, STARS 80 - LA SUITE, GARDE ALTERNÉE, VERONICA, CROC-BLANC, A L'HEURE DES SOUVENIRS, UNE PRIÈRE AVANT L'AUBE, LES FILLES DU SOLEIL, RAOUL TABURIN, ....

Implementation of the marketing strategy:

- Media and print campaigns. (OOH & DOOH)

- Brainstorming and marketing operations. (Street marketing campaign, catchlines, film titles, design thinking, partnerships ...).

- Massive event campaign for blockbuster movies - Dunkirk Event:

- Event logistic: World premiere of Dunkirk - Dunkerque

- Staff management

- Public animation

- Coordination of creative and manufacture printed materials (invitations, POS, signage...)

- VR corner Management of physical and digital assets Coordination of the creation production process Retro-planning for billboard networks and purchasing press advertisements. Creative Briefs Amendment management. Monitoring the file deliveries to printers and media. Management of approvals and validations (partners, EMEA, HOME OFFICE). Management of printing posters and manufacture of POS, premium items or any other item for cinema: briefing and transmission of all quantity information, formats, technical specifications, deadlines and delivery locations. Monitoring the different stages of manufacture in compliance with deadlines (BAT and deliveries). Social networks: creative ideas and strategy. Business watch. Creation of online assets with Photoshop and Indesign for social networks and other departments (Benelux, TV Series,...)

Intern management. Movies: Wonder Woman / Dunkirk / Annabelle 2 / It / Lego Ninjago / Justice League.