Freelancer profile translated to English.

Description

I support agencies, brands, and industrial companies in the successful implementation of complex trade fair, brand experience, and event projects – from the initial idea to successful on-site execution.

For over 20 years, I have managed national and international projects for companies such as Rittal, BDR Thermea, Intel, adidas Originals, Hyundai, Knorr-Bremse, and Schleich. In doing so, I take responsibility for project phases with many stakeholders, tight timelines, and high quality requirements.

My focus is on project leadership of international trade fair and event formats, brand experiences, digital experiences, and the management of interdisciplinary teams. I work in a structured, solution-oriented, and hands-on manner – always with the goal of bringing projects to a successful conclusion safely and efficiently.

I am often involved when projects are particularly demanding or require experienced support at short notice – whether as a Senior Project Lead, Interim Manager, or troubleshooter.

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent
French
Basic

Workplace preferences

Can work on-site

München (up to 50km), Berlin (up to 10km), Hamburg (up to 10km), Frankfurt am Main (up to 10km)

Legion3 Digital & Live Communication
Independent Senior Project Lead
CONSULTING AND AUDITS
April 2002 - Today (24 years and 4 months)
Bad Aibling, Germany
Since 2002, I have been supporting agencies, brands, and industrial companies as an independent Senior Project Lead in the planning, management, and successful implementation of complex live, trade fair, brand experience, and digital projects.

I am particularly called upon when projects involve many stakeholders, tight timelines, or high demands on quality and execution. My strength lies in managing complex projects in a structured manner, bringing teams together, and maintaining an overview even under high time pressure.

I accompany projects from the initial idea through conception, budgeting, and planning to successful on-site execution.

Focus areas:
• Brand Experience & Live Communication
• International Trade Fair and Exhibition Projects
• Corporate Events & Digital Experience
• Project Leadership & Interim Management
• Stakeholder and Vendor Management
• Production Management & On-Site Delivery
• Troubleshooting complex project phases
Event Marketing International Marketing Digital Communication Brand Marketing Live Communication
Schmidhuber Brand Experience GmbH
Senior Digital Project Lead - HMI25
CONSULTING AND AUDITS
March 2025 - July 2025 (4 months)
München, Germany
As Senior Digital Project Lead, I was part of the international SCHMIDHUBER project team for Rittal's trade fair presence at the Hannover Messe 2025.

My responsibility was the planning, coordination, and operational implementation of the complete digital experience within a trade fair stand of approximately 1,500 square meters. Together with marketing, engineering, stand construction, and technical partners, I ensured that all digital applications, CMS structures, and multi-screen systems went live on time and without errors.

Close coordination between all trades and quality assurance throughout the entire project phase until successful commissioning shortly before the trade fair opening were particularly important.

Focus areas:
• Digital Production Leadership
• Multi-Screen & CMS Management
• Stakeholder Management
• Quality Management & Testing
• On-Site Delivery
Event Marketing Stakeholder Management Project Management Production Management Digital Production
Jack Morton Worldwide
Senior Account Manager & Senior Producer (Digital/Live)
CONSULTING AND AUDITS
June 2022 - April 2023 (10 months)
Munich, BY, Germany
For Jack Morton, I was responsible as Senior Digital Lead for the digital implementation of BDR Thermea's trade fair presence at ISH 2023 in Frankfurt.

The focus was on managing all digital touchpoints and developing and implementing a digital twin/spatial experience platform for the Brötje and Remeha brands. I coordinated the collaboration between client, creative, development, technical, and production teams, ensuring all digital components went live on time and with high quality.

Focus areas:
• Digital Trade Fair Communication
• Digital Experience & Interactive Touchpoints
• CMS and Content Processes
• Multi-Stakeholder Management
• Quality Management
• On-Site Delivery
Digital Communication Consulting Project Management Live Communication Stakeholder Management