Freelancer profile translated to English.
Back to original languageAbout Thomas
Creative and growth-oriented content marketing specialist with fifteen years of experience in SEO, content management, GTM planning, and campaign strategy. Proven experience in building and leading interdisciplinary teams of writers, designers, and marketers to develop engaging and performance-driven content.
English
Native or bilingual
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- UnirampWeb3 Growth & Marketing ConsultantNovember 2024 - April 2025 (5 months)• Led the growth and content team to optimize paid acquisition and SEO strategies, reducing costs while improving conversion rates.• Developed and executed go-to-market plans for Web3 integrations, including messaging strategy, acquisition funnels, and community seeding.• Scaled user acquisition and transaction volume in key markets by leading integration and partnership strategies aligned with growth objectives.
- ErgotopiaContent Marketing ManagerAugust 2023 - November 2024 (1 year and 3 months)• Led CRM and content strategy for the French market, improving retention and LTV.• Coordinated with freelance video producers to plan, script, and review YouTube content, ensuring alignment with brand messaging and audience engagement goals.• Owned GTM content planning for new product lines and campaigns, adapting messaging to French market needs.• Led A/B testing on landing pages and key website content to improve conversion rates and user engagement based on performance insights.
- Lemon.frContent ManagerJanuary 2020 - July 2023 (3 years and 6 months)• Owned the content calendar and led the editorial workflow, managing freelancers to ensure timely delivery, brand consistency, and content quality across all channels.• Led SEO-focused initiatives as part of broader go-to-market rollouts for service expansions, driving a 70% increase in organic traffic year-over-year.• Optimized website content, including internal linking and page structure, to improve SEO performance and user experience.
Reviews
Guillaume
Guimzu
Reviewed on 2/7/2020
Thomas took the request into account and applied himself to processing it on time with diligence and seriousness. I would call on Thomas again.
Guillaume
Guimzu
Reviewed on 3/30/2020
Recommendations
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Education
- Licence InfoComUniversité Paris 82004
- Master of Digital Project ManagementUniversité Paris 82007