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Thomas MercierTM

Thomas Mercier

Senior Copywriter

€500/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Thomas

Independent advertiser for 10 years, I help brands explore new ways of communicating to better differentiate and perform. My 360° vision allows me to be a force of proposal on a wide range of issues, from brand creation (naming, slogan, brand platform) to multi-channel advertising campaigns (digital, print, radio/TV scripts, activation...).

Passionate about my profession, I offer my expertise directly to brands so that they can internalize a maximum of structuring and often decisive communication/marketing subjects.

SERVICES:

Campaign Conception (most common)

- creative concept
- 360° campaign
- activations
- innovations (products, services)

Re-branding / Brand Creation (the foundation)

- naming, slogan
- positioning, promise
- Tone, language elements
- Story-telling, manifesto

Support Copywriting (structuring)

- Sales brochures, brochures
- Website copywriting
- B2C / B2B Presentations
- Various other supports

Over 150 references

L'Oréal, Banque Populaire, LCL, Santé Verte, NKI Sushi, Provence Alpes Agglo, Parc des Calanques, Vinci, Eiffage, Smartbox, Sogeprom, Bouygues Immo, Quartus, Auchan, Prévention Routière, Gleeden, Warner Bros, Samsung, Ricard, LVMH, Get 27, Haribo, Ouigo, Engie, Stade Toulousain, Red Bull, Quézac, Intersport, JO2024, Ricoré, Intermarché, Renault, Prévention Routière, Danone Cup, Sushi-Shop, Persol, Levis, Kaporal, Lego, Fédération des Aveugles de France, ONG Conseil, Opération 7ème Continent, Label-Emmaus, CMG Sportclub, One Point, Clinique & more

Website: Contact:
SAS MERCIER, company with a share capital of €1000 - 60 rue François 1er PARIS 08
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 10km), Aix-en-Provence (up to 10km), Marseille (up to 10km), Lille (up to 10km), Lyon (up to 10km)

Experience

  • MERCIER
    Independent Advertiser
    CONSULTING AND AUDITS
    December 2015 - Today (10 years and 8 months)
    Paris, France
    Partner to advertising agencies and advertisers, MERCIER helps brands differentiate themselves to perform better.
    Copywriting Advertising Campaign 360° Marketing Slogan Copywriting
  • L'UNION
    Co-founder / Creative Director
    CONSULTING AND AUDITS
    January 2024 - Today (2 years and 7 months)
    Paris, France
    Collective of experienced independent communicators, UNION is the strength of future great brands.
  • Marcel Worldwide
    Junior Copywriter
    CONSULTING AND AUDITS
    April 2016 - November 2016 (7 months)
    Paris, France
    Intermarché, Ricoré, Renault, Granola
    Activations Viral Tender Innovation Copywriting

Recommendations

Alex F.AF
LA
Morgane GuichardMG
+3
Alex F. and 5 other people have recommended Thomas

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Education

  • Copywriter in Advertising
    Sup de Pub Paris
    2017
  • Space Design
    ESDAC - Art and Design School
    2013

Skill set

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