Thibault Rocher

🚀 Management of a team of 2 to 4 employees

👉 Daily management of tasks and content schedule

👉 Training and learning management

🚀 Definition of the best SEO strategy:

👉 Optimization and content creation on various digital platforms (Website, Blog, Landing Page) and formats (web pages, landing pages, articles, white papers, ...)

👉 Training and management of a semantic cocoon strategy (topical mesh)

👉 Implementation of work methods and workflows for content creation

👉 Management of content mindmap creation

👉 Keyword research (⚙️: Ahref, Keyword Planner, Semrush)

👉 Review of current content, optimization of existing content

👉 Management of service providers involved in content creation

🚀 Conducting SEO audits: technical, semantic, competitor, offsite

👉 Needs assessment, project management

👉 Implementation of corrective actions

👉 Recommendations

⚙️ Use of Ahref, Semrush, Screaming Frog, and various plugins.

🚀 Taking charge of link-building campaigns

🚀 Writing periodic reports: KPIs, Competitors, ...

⚙️ Report creation via Looker Studio

🚀 Managing SEO projects for new pages and monitoring the indexing of current and newly created pages

⚙️ Various project and ticketing management tools, such as JIRA; Search Console, BingWebmaster

🚀 Identifying and contacting partners for backlink partnerships

🚀 Managing SEO performance monitoring tools and conducting customized reports and analyses

⚙️ Use of Search Console

⚙️ Daily use of: Google Search Console, Google Analytics, Looker Studio, Ahref, Semrush, ChatGPT

🎯 Implementation of a Semantic Cocoon strategy

Management of a team of 2 to 4 employees Daily management of tasks and content schedule Training and learning management Definition of the best SEO strategy: Optimization and content creation on various digital platforms (Website, Blog, Landing Page) and formats (web pages, landing pages, articles, white papers, ...) Training and management of a semantic cocoon strategy (topical mesh) Implementation of work methods and workflows for content creation Management of content mindmap creation Keyword research (⚙⚙: Ahref, Keyword Planner, Semrush) Review of current content, optimization of existing content Management of service providers involved in content creation Conducting SEO audits: technical, semantic, competitor, offsite Needs assessment, project management Implementation of corrective actions Recommendations ⚙⚙ Use of Ahref, Semrush, Screaming Frog, and various plugins. Taking charge of link-building campaigns Writing periodic reports: KPIs, Competitors, ... ⚙⚙ Report creation via Looker Studio Managing SEO projects for new pages and monitoring the indexing of current and newly created pages ⚙⚙ Various project and ticketing management tools, such as JIRA ; Search Console, BingWebmaster Identifying and contacting partners for backlink partnerships Managing SEO performance monitoring tools and conducting customized reports and analyses ⚙⚙ Use of Search Console ⚙⚙ Daily use of: Google Search Console, Google Analytics, Looker Studio, Ahref, Semrush, ChatGPT Implementation of a Semantic Cocoon strategy

I am involved at various levels in Welcom's digital marketing: Support for the development of the overall group digital strategy Implementation of various digital acquisition levers to achieve objectives (SEO, SEA, SEM, mailing, SMS, and marketing automation) Management and animation of various websites (content updates, commercial offers,…) and creation of digital content (images, content pages, product sheets, ...) Participation in regular performance indicator monitoring Participation in the management of external service providers Permanent monitoring of digital innovations to be proactive, regarding competitors' practices, new online promotion methods, and pricing. Creation of a new brand of refurbished phones for the SEDADI group: Strategy creation, branding, positioning. Website creation, product catalog, feeds, and website management. Project management with various internal and external partners. Implementation of various acquisition levers Participation in the development of On Air Fitness Jaude ♂⚙: Support for strategy development Management, animation, and creation of digital content (emailing, SMS) Content updates Participation in project management