Thibault Mercier

I help startups and SMEs whose products are hindering their users: confusing journeys, inconsistent screens, friction that costs conversions and support.

My approach is based on one conviction:beautiful design that doesn't serve a product goal is worthless.Before I draw anything, I clarify the real problem behind the request. I analyze the existing, leverage your ground knowledge, and structure the information before investing a single hour in UI. You always know why each decision is made.

What I can help you with:

→Interface Redesign & Conception— Rethinking your key journeys and screens, from problem framing to high-fidelity mockups tested and refined with you.

→Design System— A common base of components, tokens, and documentation to make your product more consistent and your teams faster.

In both cases, you'll receive an organized, annotated, and integration-ready Figma file, so your developers can build without weekly questions. My working method: methodological rigor, explicit reasoning, and every choice linked to a user or business objective. No decorative design.

Have a project in mind? Let's talk: 45 minutes to understand your needs and propose a tailored approach.