Thibault L.

- Management of paid acquisition channels for a client in finance/investments/savings advice

- Over €100,000/month in managed advertising spend

- Youtube, Pmax, Affiliation, Native ads, Meta campaigns

- Landing page creation (Leadpages), kitmail creation (Beefree), acquisition scripts + videos

- Advanced use of AI for text, image, and video content creation (HeyGen, Fliki, ElevenLabs, Claude, Runway, Firefly, ChatGPT...)

- Optimization of advertising campaign performance:

Actively manage paid advertising campaigns on various platforms, such as Google Ads, Meta Business Manager, and Microsoft Advertising, to maximize performance according to each client's specific objectives.

- In-depth data analysis and personalized reporting:

Utilize advanced analytics tools to rigorously evaluate campaign results, while developing tailored reports that highlight relevant key performance indicators for each client.

- Tailored strategies for each client:

Develop customized bidding and keyword strategies, taking into account each client's individual goals, to optimize ad relevance and achieve high-performing results.

- Management of diverse client portfolios:

Effectively manage a portfolio of clients with diverse needs and objectives, implementing specific strategies aimed at maximizing the profitability and performance of each account.

- Creation and management of Google Ads and Facebook Manager campaigns

- Setup of display campaigns on Smartly (Meta social advertising automation)

- Reporting and analysis of data and performance indicators

- Monitoring of display and email creations internally and with agencies

- Performance analysis and activity review