About Thibault
French
Native or bilingual
English
Native or bilingual
Italian
Conversational
Spanish
Basic
Experience
- WhaleAds - Agence SEA/SMACompany DirectorE-COMMERCENovember 2023 - Today (2 years and 9 months)FranceFounder of the WhaleAds agency, I design and manage tailor-made SEA and SMA campaigns, with a data-driven and ROI-oriented approach. My goal is simple: maximize the profitability of every euro invested, while building sustainable growth.I am involved in the entire acquisition cycle:
- Audit and structuring of advertising accounts
- Definition of strategies adapted to business objectives
- Creation and optimization of campaigns (Search, Performance Max, Meta Ads, Instagram, Facebook)
- Performance analysis and continuous recommendations
Each strategy is personalized based on the market, the target audience, and the client's maturity level, with precise KPI tracking to ensure measurable results.With over 10 years of experience and hundreds of accounts managed across various sectors, I bring both a strategic and operational vision to effectively scale your campaigns, both locally and internationally. - Agence Lyonnaise 1 - AnonymeDigital Consultant SEA/SMADIGITAL AND ITApril 2021 - Today (5 years and 4 months)Lyon, France- Supporting the agency with several clients on various missions- Clients: Fashion, Cosmetics, SMEs, Karting, Training, Food & Beverage; average monthly budget +€30k- Creation, Management, Optimization of Google Ads campaigns (Search, Discovery, Display, Shopping, Performance Max) on advanced strategies- Creation, Management, Optimization of Facebook Ads & Instagram Ads (Meta), LinkedIn Ads campaigns- Assistance in creating tagging plans, GAds conversions, and Facebook pixels- Audits and recommendations on high-value strategic actions for prospects/clients
- BRIGAND DES MERSDigital Support - FB Ads & Instagram AdsFASHION AND COSMETICSNovember 2020 - Today (5 years and 9 months)L'Île-d'Yeu, France- Supporting the brand Brigand des Mers with advertising and digital strategy dissemination- Creation, Management, Optimization of Facebook Ads & Instagram Ads campaigns according to various objectives: visibility, website purchases, event participation- Creation, implementation, and configuration of the Facebook e-commerce pixel
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Education
- Bachelor of Business Administration Specialization Digital Marketing & Web StrategyBBA INSEEC2016Titre Officiel : Responsable Marketing, Communication et Comptabilité · Défi Création d’entreprise: Plan Marketing/Financier/Communication · Droits des activités numériques · Stratégie e-business et E-CRM · Web mobile et web média · Marque et réseaux sociaux contenu éditorial · E-Consumer Behavior · Techniques de référencement naturel · Techniques de référencement payant · Communication online et multicanale · Projet digital marketing
- University Exchange - SEOUL, SOUTH KOREAEWHA University2015· Global Communication · Management Information Systems · Sport and Health Related to Business Marketing · The Korean Economy
Certifications
- Inbound MarketingHubSpot Academy2017