About Theresa
German
Native or bilingual
English
Fluent
French
Conversational
Spanish
Basic
Experience
- selbstständigFreelance WriterDIGITAL AND ITJune 2016 - Today (10 years)Hamburg, Germany• Plays• Screenplays• Song lyrics• SEO consulting & content creation for agencies and sole proprietors + reporting of successes• Independent task completion and effective implementation• Continuous further training to improve knowledge and skills
- SYZYGY Performance Marketing GmbHHead of ContentDIGITAL AND ITOctober 2024 - Today (1 year and 8 months)Hamburg, Germany• Personnel and technical leadership & further training of the content team• Strategic consulting for clients• Measurement & reporting of defined KPIs• Development and sale of services and offerings• Keyword and prompt research• Editorial planning• Proofreading• New client acquisition• Prompting and agent creation with AI tools• Creation of white papers and trend analyses• Independent professional development
- SYZYGY Performance Marketing GmbHSenior Content Marketing ConsultantDIGITAL AND ITJanuary 2023 - September 2024 (1 year and 8 months)Hamburg, Germany• Strategic consulting for clients• Keyword and prompt research• Editorial planning• SEO content creation & optimization• Proofreading• UX analysis & optimization
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Education
- M.A.University of Hamburg2020M.A.
- B.A.University of Hamburg2015B.A.
Certifications
- New as a ManagerHaufe Akademie2024