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Theo MetralTM

Theo Metral

Account Executive

€550/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Theo

Théo – Freelance Sales B2B or B2C (Weekend Only)

About me
With 4 years of experience in Business Development within scale-ups (Lydia, Zefir), I have developed comprehensive expertise in the sales cycle: prospecting, qualification, appointment setting, and closing.

Multi-channel prospecting: e-mailing and phoning (15-25 contacts per weekend)
• Advanced qualification: scoring and nurturing for a highly qualified pipeline
• Appointment & demo organization: preparation and facilitation of targeted B2B meetings
• CRM management & reporting: proficiency in HubSpot, Salesforce, or your internal tools
• Closing & negotiation: structuring packaged or performance-based offers

Why work with me?
• 🔹 Weekend warrior: available only Saturdays and Sundays for total focus
• 🔹 Scale-up experience: proven results in high-growth environments
• 🔹 Results-oriented: clear KPIs (appointments, qualified leads, closing rate)
• 🔹 Autonomy & reactivity: structured deliverables at the end of the weekend and transparent follow-up

I look forward to working with you ✌️
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Lydia Solutions,
    Regional Team Leader
    January 2023 - Today (3 years and 5 months)
    Paris, France
    Client portfolio development: Identification and prospecting of new clients, management of existing relationships to ensure continuous growth. Banking product promotion: Implementation and promotion of Sumeria products, ensuring customer adoption and satisfaction. KPI monitoring: Definition and monitoring of KPIs to measure sales team effectiveness and productivity. Sales Team Management: Leading the North/East regions team, with the objective of meeting and exceeding sales targets. Logistics management: Supervision of equipment (uniforms, branding, stands) for optimal field presence. Performance optimization: Continuous improvement of sales strategies to maximize team performance and revenue growth. Leadership and Team Management, Sales Strategy and Performance Management.
  • Lydia Solutions,
    Account Manager
    July 2022 - January 2023 (6 months)
    Paris, France
    Responsible for the development of the commercial and marketing strategy in the North region. Management and deployment of a team of 25 brand ambassadors. Management of a flow of 4 million euros, for a portfolio of over 100 clients. Promotion of the use of Lydia's financial services in the field. Management from prospect to negotiation to closing the opportunity. (+70 contracts signed) Only Salesperson to achieve 200% of their objectives between July and September 2022. Managerial skills, sales skills, rigor.
  • Lydia Solutions,
    Premier Ambassador of France
    January 2021 - January 2022 (1 year)
    Paris, France
    Ambassador who activated the largest number of Lydia cards and sold the most Lydia Bleu subscriptions among the 130 French ambassadors. Management of the Rhône-Alpes region, the most prolific area.

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Education

  • PACES,
    2021
  • Licence Biotechnologie de la santé,
    Faculté de Pharmacie,
    Licence Biotechnologie de la santé,

Skill set

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