About Theo
French
Native or bilingual
English
Fluent
créole mauricien
Basic
Experience
- SPDOInternational Business Development ConsultantAUTOMOBILEJanuary 2025 - July 2025 (6 months)Cramaille, FranceInternational Business Development Consultant – SPDOSince 2024https://spdo.com🔹 Export Development StrategyStructuring and deploying an international acquisition strategyAnalysis of target markets (Eastern Europe, Africa, Middle East)Identification of commercial opportunities in over 30 countries🔹 Prospecting & PartnershipsIdentification, targeting, and activation of resellers, importers, and garagesBuilding long-term B2B relationships with regular buyersImplementing negotiation, follow-up, and deal closing processes🔹 Sales Cycle OptimizationQualification of client needs (vehicle types, volumes, logistics)Creation of tailor-made offers with high perceived valueUse of CRM (Airtable) for stock/client matching and pipeline tracking🔹 Brand Positioning & Commercial ReliabilityHighlighting SPDO's reliability, responsiveness, and expertiseConveying a professional image to international playersSupporting the structuring of processes to scale the export model
- MATHIEU Theo - Digital & Marketing ConsultingDigital & Marketing Strategist | Independent ConsultantCONSULTING AND AUDITSJuly 2024 - Today (1 year and 11 months)Château-Thierry, FranceDigital & Marketing Strategist – Independent ConsultantSince 2022https://theomathieu.work🔹 Custom Digital Audit & StrategyConducting comprehensive audits (SEO, social media, UX, branding)Defining multichannel digital strategies (SEO, social media, emailing, paid ads)Aligning marketing actions with business objectives with a focus on ROI🔹 Sales & Conversion FunnelCreating high-performing and automated sales funnels (landing pages, email sequences, retargeting)Optimizing customer journeys to maximize conversions at each stage🔹 Automation & CRMIntegrating automation solutions (Notion, Make, Zapier, ActiveCampaign, etc.)Structuring CRM pipelines to effectively track and convert prospects🔹 Branding & Digital IdentityDesigning a coherent and memorable brand imageCreating engaging content (copywriting, visuals, storytelling)Supporting digital posture: positioning, image, key messages🔹 Premium Strategic SupportPersonalized follow-up and high-value digital coachingResults: increased visibility, more qualified leads, more free time through automation, increased profitability
- Neoteric GroupGroup Digital Marketing ManagerREAL ESTATEFebruary 2023 - July 2024 (1 year and 5 months)MauritiusGroup Digital Marketing Manager – Neoteric GroupFebruary 2023 – July 2024https://neoteric.group🔹 Project ManagementDefining project objectives, KPIs, and deliverablesResource planning, task structuring, and team coordinationClear and regular communication with stakeholders (internal and external)Anticipating risks and proactively resolving obstaclesTracking progress, reporting, and continuous optimization🔹 Business DevelopmentDeveloping and deploying multi-channel acquisition strategiesWriting prospecting scripts, outreach messages, and sales contentClient relations: lead qualification, follow-up, and retentionSales cycle management: prospecting, closing, follow-upsDeveloping strategic partnerships and exploring new markets🔹 Digital MarketingManaging advertising campaigns (SEA, Social Ads, Emailing, etc.)Performance analysis using analytics tools (Google Analytics, Meta, etc.)Creating content (posts, visuals, landing pages) aligned with the overall strategyCoordinating marketing projects with design, tech, and sales teamsTracking results and recommending optimizations
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Education
- Master's Degree in Tech & Management (TEMA) M2, Technologies and ManagementNEOMA Business School2023Diplôme d'études supérieures en Tech & Management (TEMA) M2, Technologies et Management