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Theo L.TL

Theo L.

Expert sound and video

€250/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Theo

Passionate about music and culture, I support artists, brands, and creative projects in developing their sonic and digital identity. My background between Paris and New York has allowed me to develop expertise at the crossroads of music production, editorial strategy, and content marketing.

Key skills:
Music production & sound design (Logic Pro X): composition, recording, mixing, and creation of custom soundscapes.
Social media management & strategy: audience development, content creation, storytelling, and art direction.
Audiovisual creation: video editing (Final Cut Pro), graphic design (Photoshop), visual conception, and promotional content.
Editorial strategy & music curation: trend analysis, artist spotlight, and brand image development.

Under the artist name Sweetshirt, I have produced and released several original projects accumulating millions of streams internationally, while developing a community of over 100,000 followers.

Bilingual French-English, I put my experience to the service of projects that seek to connect music, image, and digital strategy in a coherent and impactful way.
  • English

    Native or bilingual

  • French

    Native or bilingual

  • Italian

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • NeuralAnalog
    Strategic Advisor
    CULTURE
    January 2025 - Today (1 year and 5 months)
    France
    Provide strategic analysis on positioning within the music production and creator ecosystem.
    Conduct market research on trends in music technology and electronic music production.
    Offer insights and feedback to help refine the platform's audio modeling and AI algorithms, drawing on hands-on experience with music production tools and workflows.
    Audio Mastering Music Mixing Sound Design Innovation Consulting Positioning Strategy
  • Sweetshirt
    Musician/Composer/Producer
    CULTURE
    January 2020 - Today (6 years and 5 months)
    Paris, France
    Release of original music under the pseudonym Sweetshirt, accumulating millions of streams internationally.
    Creation and management of a social media community of over 100,000 followers, using audience insights to drive growth.
    Independent production and promotion of EPs, managing distribution, visuals, and campaign strategies.
    Social Media Sound Mixing Art Direction Music Mixing Music Composition
  • SET Artist Management
    Marketing Manager
    CULTURE
    December 2017 - September 2025 (7 years and 9 months)
    New York, NY, USA
    Managed company social media, capturing content at events to increase engagement. Collaborated with artists, managers, and external partners to align promotional efforts with editorial and cross-platform opportunities. Facilitated artist relations and coordinated venues across over 10 locations, ensuring smooth event execution and supporting artist development within key cultural spaces (e.g., STK, Up&Down). Created music playlists for clubs and venues, aligning selections with brand identity and audience preferences to enhance cultural resonance.
    Social Media Sound Mixing Photography Video Production

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Education

  • Bachelor of Arts
    BARUCH COLLEGE, CITY UNIVERSITY OF NEWYORK
    Music management
  • Baccalauréat Littéraire
    Lycée Racine
    Baccalauréat

Skill set

Categories